Punch in "Zhima" coffee to unlock the new fashion of traditional Chinese medicine [84 foreign journalists walk into Beijing Tongrentang Zhima Health Zero Store]

  News from this newspaper (Reporter Jiang Ruojing) Yesterday afternoon, the 20th National Congress of the Communist Party of Herbal coffee, tasting low-calorie food, learning Chinese medicine knowledge... Everyone immersed in the unique charm of Chinese medicine culture and unlocked a new healthy and fashionable posture.

  Zhima Health No. 0 Store is located at No. 39, Simiao Road, Daxing District, with a total area of ​​about 4,700 square meters. It is the first experience store of Tongrentang Health Pharmaceutical's new retail business transformation and implementation. The new retail service model can meet the needs of consumers around the clock, Provide one-stop health solutions for all-scenario health service needs.

Entering the lobby of the zero store, the windows are bright and clean, full of modernity, simple and atmospheric.

The first thing that catches the eye is a "24-hour unmanned automatic medicine vending machine" that can hold 9,000 items. It is neatly filled with Tong Ren Tang's iconic star products, attracting foreign reporters to take pictures.

  In the coffee area, Luo Han Guo American, tangerine peel latte, and wolfberry latte are refreshing. These are the three most popular Internet celebrity herbal coffees in the store.

On the table, three flavors of coffee have been prepared.

Many media reporters are coffee lovers themselves, and everyone picked it up and tasted it, feeling the wonderful taste of the collision between traditional Chinese medicine and coffee.

  According to the staff, this wolfberry latte is made of pure natural wolfberry puree and coffee. A cup of wolfberry latte contains 30 fresh fruit wolfberries; the dried tangerine peel in the tangerine peel latte is also very particular, and it has been used for more than five years. The Guangdong Xinhui tangerine peel is ground into powder and added to the coffee according to the proportion. The fine taste has a faint tangerine peel fragrance; the Luohanguo American style is a fusion of the extracted Luohanguo liquid and American coffee, which can neutralize the bitterness of the coffee and give a sweet taste in the mouth. .

After the tasting, a reporter at the scene also gave a thumbs up and praised: "Planting grass!"

  The relevant person in charge of Zhima Health said that whether it is to make a long-lasting famous drug, to prepare a cup of coffee, or to make any product, they strictly follow the two ancestral mottos of "don't dare" - although the concoction is complicated, you must not dare Save labor, although the taste is expensive, you will not dare to reduce material resources.

The same is true of making coffee. It must conform to the definition of good coffee. From selecting coffee beans, choosing a coffee machine, controlling water quality, and recruiting baristas, all aspects must control the quality.

  Yesterday, the interview activities organized by the 20th National Congress of the Communist Party of China can be described as a feast for the eyes and mouths of foreign journalists. While visiting, they experience and experience the profoundness of traditional Chinese medicine culture in my country.

In the gift area of ​​Beijing, foreign reporters are dazzled by the dazzling array of Beijing-specific products. In the Yunnan tea area, you can taste authentic tea leaves, and in the baking area, you can eat healthy and low-fat baked products.

In the experience area, foreign reporters also personally tried "pounding medicine" and sewed traditional Chinese medicine sachets by hand.

  In addition, on the second and third floors, foreign journalists can also experience anti-aging solutions based on the theory of traditional Chinese medicine, using modern medicine as a means, and using integrated medicine, as well as comprehensive health care and sub-health recovery conditioning and diagnosis and treatment services, everyone showed a strong interest in these traditional Chinese medicine services, and surrounded the on-site staff for consultation.

  "Beijing Youth Daily" October 14, 2022 Edition A04