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China News Service, Hohhot, October 7th, topic: Zhao Xi, a self-media person: committed to being a "recommended official" in Qingcheng
Chinanews.com reporter Zhang Linhu
Recording jokes, editing videos, planning new content... Zhao Xi, a "post-80s" self-media worker in Hohhot, has a busy and fulfilling life every day.
It is his great pleasure to be able to chat with everyone about the story of Qingcheng.
After graduating from university, Zhao Xi became a northern drifter.
"Beginning in 2004, I worked as a sports editor for a well-known portal website. At that time, I began to broadcast games and edit video highlights."
The picture shows Zhao Xi shooting a short video.
Photo courtesy of the interviewee
In 2007, due to personal reasons, Zhao Xi ended her life in Beidao and returned to her hometown of Hohhot.
"I worked as an editor in a newspaper office and also worked as a freelancer, and later decided to use the camera to record life." Zhao Xi took advantage of the development of "new outlets" and embarked on the road of starting a self-media platform with full of enthusiasm.
Zhao Xi grew up in Yuquan District, Hohhot, and there are too many memories of his childhood buried in the alleys of the old city. Even if he moved out later, he still went back and forth every few days, watching the flying pigeons in Dazhao Square, and in the root of the red wall. Watch the sunrise and sunset.
"I want to share every thick and warm story here with everyone through the camera, so that while inheriting the city's culture, it can also record its rapid changes." Zhao Xi said.
In February 2018, Zhao Xi's self-media platform "Juhu City" was officially launched.
When he was named, someone suggested that he should be called "Juhu City", which means gathering Hohhot's delicious food, beautiful scenery and local customs, but Zhao Xi felt that "ju" is not as free and easy as "giant".
In Zhao Xi's lens, there are no funny jokes, no heart-shattering chicken soup, and no thrilling big pictures. He is more like a guardian of the city, telling the city's every grass, trees, and trees in a melodious way. Brick by tile, and the ending sentence "drink more hot water" is even more energetic.
The picture shows Zhao Xi shooting a short video.
Photo courtesy of the interviewee
"I usually choose to go out on foot as much as possible, stop and go, to discover the stories that happened in every corner of the city." Zhao Xi said frankly that he wanted to let the people of Hohhot know Hohhot again through his own strength, and let people outside Hohhot know more about Hohhot. People fall in love with Hohhot.
In order to film the peach blossom in Hohhot, Zhao Xi will spend more than ten days, and in order to match a one-minute simultaneous sound, he will modify it from last night to this morning...
"Life is never smooth, and the scenery along the way is not all sunny." Facing difficulties, Zhao Xi chose to face the difficulties and always insisted on originality. He believes that making videos should go deeper and touch the spiritual level. This is the only way to show the value of video.
The colorful and mouth-watering shumai; the Jokhang Temple with red walls and dark tiles, and the ancient charm; the warm, warm and soothing urban fireworks... Zhao Xi records the natural beauty, the ancient charm of the humanities, and the changes of the city in his own way, so that the landscape of his hometown can be changed. With a story, it becomes vivid. The highest number of views of a single video has reached 8 million, and each platform has attracted more than 800,000 fans.
"Help with whatever you can." The positive energy conveyed by the video is also one of the key factors for Zhao Xi to attract fans.
Taking the lead in donating platelets to save irresistible lives; building a platform for caring donations to give the students in poor schools the wings of their dreams... Zhao Xi has done countless things to help others through short videos.
In September 2022, Zhao Xi saw a message from someone in the background saying that there are more than 300 mu of Henan small onions that are unsalable in Nantaishi Village, Yuquan District. He hopes to spread the unsalable information through self-media.
After confirming the situation, Zhao Xi put down the work at hand and set off for Nantai Shi Village.
The farmer who grows small onions is a "post-90s" who contracted land to grow small onions in Nantaishi Village.
Due to the lack of experience and the impact of the epidemic, onions were not sold in the field.
Zhao Xi posted the onion slow-selling video on the online platform, which soon attracted the attention of netizens. Netizens left messages asking for contact information and went to buy.
"Thank you very much for your help. I came to you with the attitude of trying it out. I didn't expect you to come. I also helped us record a promotional video. Thank you very much." Below the video, the farmer left a message like this.
With the publication of works rich in local culture, the number of readings has gradually increased, and "Juhu City" has gradually become less famous.
"From your video, I saw a different Hohhot. I hope my hometown will get better and better." A small encouragement from a netizen can make Zhao Xi happy for several days. The spiritual comfort can always make him full of confidence and full of confidence. strength.
The picture shows Zhao Xi shooting a short video.
Photo courtesy of the interviewee
"Hohhot, with a history of 430 years, is a unique city, and there are many wonderful things worth discovering." Zhao Xi hopes to be a maintainer of a clear cyberspace and a disseminator of positive energy through his own efforts, in his own way Tell the good stories of Hohhot, and promote the natural scenery, traditional culture and customs of Qingcheng in a more diversified way.
(Finish)