Interesting metamorphoses are taking place in the West with the concepts of inclusiveness and body positivity.

Initially, there was nothing negative about them.

Inclusion meant the inclusion of people with disabilities in society, so that they were treated like ordinary people, hired, and a comfortable environment was organized for their socialization.

And the original meaning of body positivity was for people to have a normal attitude towards their own and other people's physical defects that cannot be corrected.

As a result, inclusiveness resulted in unreasonable privileges for various minorities, including quotas for employment or civil service.

And body positivity has become a propaganda of ugliness and external physical imperfections, which are easy to get rid of if you are not a lazy ass, whether it be obesity, problematic skin or unshaven armpits and legs in girls.

Now, as part of inclusiveness, transgender men with mustaches, but in women's dresses, flaunt on the covers of Playboy.

And big brand advertising campaigns are made up of fat or skinny ugly people instead of beautiful and healthy models.

The apogee of this strange distortion was a recent Spanish public service announcement.

The Spanish Ministry of Equality launched the All Bodies Fit for the Beach Summer Awareness Campaign in support of body positivity and encourages women of all sizes to enjoy a beach holiday "where, how and with whom they want" without hesitation.

The heroines of this social advertisement, of course, were body-positive fat women, and a topless model was depicted who had undergone breast amputation.

But a scandal soon followed.

It's good that the Spanish creators simply took some of the photos from Instagram* without asking the models.

They photoshopped a leg to a one-legged girl who actually wears a prosthesis!

Sian Green-Lord is a British model and influencer who survived a leg amputation.

In her blog, the girl uploads photos with a prosthesis, including those taken during commercial filming.

One of her photographs was used by the Spanish authorities.

The Ministry chose the image of Green Lord on the beach and edited it.

Instead of a prosthesis, a real leg appeared in the picture.

That is, the authors of body-positive advertising urge not to be ashamed of obesity on the beach, which in most cases is easily treated with sports and diet, but consider it shameful to come to the beach with a prosthesis instead of a leg.

This is what Western body positivity is all about.

Know comments.

Soon on the covers of Western glossy magazines they will simply publish acne in close-up, stating that these are the new canons of beauty.

* Meta product, activity recognized as extremist, banned in Russia by decision of the Tverskoy Court of Moscow dated 03/21/2022.


The point of view of the author may not coincide with the position of the editors.