China News Service, Beijing, July 24th (Reporter Ying Ni) The opening ceremony of the third season of "Walking Alone - China in Heritage" was held in Anyang, Henan Province on the 24th.

Led by Shan Jixiang, president of the Chinese Society of Cultural Relics and former director of the Palace Museum, the Wanli family will once again visit 12 Chinese heritage sites and propose the concept of "World Heritage in China" to lead the cultural trend.

　　As China's first immersive world heritage exploration interactive variety show, in the third season of "Walking Alone", the Wanli Youth League will take a trip to 12 Chinese heritage sites including Xinjiang Karez, Beijing Jiankou Great Wall, Hainan Wuzhi Mountain, etc. The walking route will cover the fields of Chinese ancient buildings, cultural landscapes, agricultural heritage, historical blocks, archaeological sites, etc., to further demonstrate the diversity of Chinese traditional culture.

　　The first season of "Walking Alone" made an in-depth visit to 10 UN-assessed world cultural heritage projects including the ruins of the ancient city of Liangzhu and 2 projects under application for World Heritage. The second season of the program visited Luoyang, Henan, Jingdezhen, Jiangxi, and Quanzhou, Fujian. , Chongqing Dazu, Sichuan Sanxingdui - Jinsha, Beijing Central Axis and other 12 world heritage sites.

After the broadcast of the first season of the program, the ratings ranked first among cultural variety shows, and the number of broadcasts on the entire network reached 200 million; the total number of views of the content of the second season of the program exceeded 4.39 billion, and the topic of Weibo was "Let the World Heritage come alive". Read more than 520 million.

　　It is worth mentioning that, following the "popularization" of world heritage awareness in the first season and the "attraction" of young people in the second season, the program team put forward the idea of ​​"leading" the cultural trend in the third season.

　　The third season specially created the concept of "World Heritage Chinese Color".

Color is the most intuitive perception of the world.

Starting from the synaesthesia of contemporary people, the program strives to break down the cultural barriers between history and reality, China and the world, and lead the trend of the world heritage.

From the perspective of the program team, the color of China is not only about color, it is the way Chinese people look at the world, but also reveals the oriental romance in their bones, such as the meaning of "green ant new fermented wine, red mud small stove", "a thousand miles of warbler" Crying green and reflecting red, Shuicun Mountain Guo wine flag wind" is vast.

World heritage sites should also have their own colors. For example, the Silk Road Xinjiang section has been given a great color—the blazing smoke, the flames of the mountains, and the red of the Huozhou Turpan. It is not only the red of China, but also the color of a great country; The ochre color of the Great Wall - this is the background color of the vast land, and it is also impregnated with the persistence of the Great Wall and the ancient castle; another example is the pale green of Wuzhi Mountain in Hainan - from dark green to light green, what remains unchanged is the harmony between man and nature. vitality.

Photo courtesy of China Encyclopedia Press

　　As far as the program framework is concerned, the arrangement of the third season is also maturing.

From drawing suspense, seeing clues, and exploring the secret realm, to debating the past and present, and leading the trend, the story goes deeper and deeper.

Starting from restoring the highlight moments of history and outlining the historical picture of the current World Heritage site, the Wanli Youth League will gather at the "strongest landmark" of the World Heritage site. The clue of "Old Objects" is to visit various world heritage sites, to trace the people and things behind the cultural relics, and to arouse spiritual resonance with the audience; With the landscape of the heritage site as the background, we will talk about the experience of the visit, ask questions about the history, and solve the doubts of the reality. Finally, after refining the essence of the original ecological art life of the world heritage site, we will integrate the trend of the times and complete an artistic action born of a suitable theme.

　　The new book "Walking Alone, Xin Chou Season" published by China Encyclopedia Publishing House was released on the spot.

The series of books "Walking Alone for Thousands of Miles" continue to use "Old Dan's Diary" as the carrier to tell the story of the world heritage on the land of China.

Based on the story of the inheritance, utilization and protection of cultural heritage, the book takes the author Shan Jixiang's experience and thoughts of participating in the catalogue of the second season of "Walking and Riding Alone" in 12 heritage sites. The story of finding and watching the roots of Chinese culture.

Whether it is the remains of the Yin Ruins that "a piece of oracle bones shocked the world", the national park scenery of "Kuanglu Qixiu is the best in the world", or the urban planning inheritance of "choose the world to build a country, and choose a country to build a palace", all of them are inherited from ancestors. precious treasure to us.

There are also more than 100 exquisite photos in the book, showing the scenery of Mount Lu, ancient Shu cultural relics, stone carvings in the Song Dynasty...

　　Shan Jixiang expects readers to use this book to "start an interesting, philosophical and new journey about world heritage, where the ancient and the young collide and blend, looking for the starting point of civilization, the creation of ancestors, and the spiritual homeland". Traditional culture has entered life and the world with a fresh attitude.

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