Close to 300 passengers get to tonight's concert with Iron Maiden at Ullevi in Gothenburg with "Train 666".
The train has been decked out in Maiden livery and filled with unique Maiden paraphernalia, including a limited edition 12-inch vinyl featuring two Iron Maiden songs produced in consultation with the band.
- We want to make it an experience for the fans, says Darren Edwards, international products manager at Warner music.
There has always been a warm relationship between Iron Maiden and Sweden.
The band's records always reach the top charts and the concerts are sold out.
The band seems to enjoy themselves very well in Sweden and take the opportunity to hang out with friends before the gig.
- The whole band flew here early.
Steve (Harris, bassist in the band. Eds. note) is playing football the day before the gig as he usually does when he is in Sweden and Nico (Mc Brain, drummer in Iron Maiden. Eds note) is probably playing golf with Lasse Berghagen just like he usually does, says Darren Edwards, adding:
- They love Sweden and know that the Swedish fans are something very special to them.