[Explanation] Xinjiang is a multi-ethnic area, and different ethnic groups have their own unique ethnic costumes and cultures. As Xinjiang tourism continues to heat up, some entrepreneurs have set their sights on ethnic minority costumes in Xinjiang.

  [Explanation] On July 6th, I walked into the ethnic costume experience store of Tuxunjiang Abula opened in Xinjiang International Grand Bazaar. The staff were busy taking photos for tourists who came here to experience ethnic costumes. They have done 20 Tuxunjiang Abula, a French-speaking tour guide for many years, has traveled all over the country. Years of travel experience gave him the idea of ​​opening a national costume experience store. Last year, he gathered the costumes of 13 main ethnic groups in Xinjiang together. , professional and enthusiastic service and accurate grasp of the characteristics of various ethnic costumes, so that he has attracted tourists since the opening of the museum.

  [Same period] Tuxunjiang · Abula, operator of a national costume experience hall in Xinjiang

  It is a fast and simple way for tourists to experience some (clothing) cultures of various ethnic groups in Xinjiang. With the development of tourism in Xinjiang, more tourists come to Xinjiang, and there are also more tourists in Xinjiang International Bazaar. There are also more tourists coming to our experience, and we receive more and more guests every day.

  [Explanation] Jiangxi tourist Liu Li and her friends came to Xinjiang for the first time. When they were visiting Xinjiang International Grand Bazaar, they were attracted by the people who took pictures at the door of this store, so they came in and took pictures with friends. This process made her feel Very new and happy.

  [Concurrent] Liu Li, a tourist from Jiangxi

  We came in and chose the clothes we wanted. After putting on makeup, both of them were very happy. Wearing this clothes made us feel very beautiful, and we felt that we had the characteristics of this nation, so we wanted to take a set of photos and bring them home. Family.

  [Explanation] The entrepreneurial direction is also based on Xinjiang national costumes. There are also Tayijiang Zulong and Guliji Na Tash, who have been in foreign trade business for many years. In their clothing store, they keep going. Some customers come to buy and buy. Influenced by their friends, they feel that the mountains and waters in Xinjiang are beautiful, but they lack national costumes that are suitable for taking pictures in scenic spots and can be used as daily wear, so starting from 2015, the husband and wife have been together. Design, draw inspiration from Xinjiang ethnic costumes, and create an original ethnic costume brand that is both fashionable and with local characteristics of Xinjiang. At present, it has become well-known in Xinjiang and has become a favorite ethnic group for many foreign tourists who come to Xinjiang. apparel.

  [Same period] Gu Li, the operator of a ethnic clothing store in Xinjiang, bought Na Tash

  I want to spread some of the beauty of Xinjiang, so I designed some clothes with the combination of Central Plains culture and Xinjiang elements. Recently, there have been more and more tourists, so we have received more tourists recently, and then the business It's getting better and better.

  [Explanation] As tourism in Xinjiang continues to heat up, entrepreneurs strive to bring the novel experience of ethnic costumes to visiting tourists and realize more life value.

  Zuo Dandan reports from Urumqi, Xinjiang

Responsible editor: [Luo Pan]