<Anchor> The



theater district has been lively for a long time, but if you look at the films that have recently attracted audiences, they have something in common.

It is said that 9 out of 10 box office hits this year are sequels.



Reporter Lee Joo-hyeong pointed out what kind of movies they are and what is the background of this phenomenon.



<Reporter> The



top-grossing movies this year are '12 Million Movies' and 'Crime City 2'.



It is a sequel that came out after 5 years, and it has inherited and surpassed the character and popularity of the previous work.


Enlarging an image


[Ma Dong-seok / 'Crime City 2' Production and Starring: After the 1st and 2nd episodes, 3 and 4 episodes came out and it was planned so that it could develop into a franchise movie...

.]



The second place is the sequel to the Marvel movie 'Doctor Strange', which mobilized 5.88 million people.



In third place is 'Top Gun: Maverick', the sequel after 36 years, and in fourth place is 'Jurassic World: Dominion', the last part of the Jurassic series.



In fifth place is a Korean film, 'The Witch 2', a sequel to the 3 million box office hit 'The Witch'.



[Park Hoon-jung/Director of 'Witch 2': There are pictures, events, and actions that unfold in a wider space than the first part.]



From 1st to 10th, except for the 8th place 'Broker', everything is a sequel or a so-called 'reboot'. It's called a brand extension movie.



90% of the top 10 box office hits are sequels to movies that have already been released.



A movie is an experience product that can only be seen after actually seeing its utility, and is a product with a high investment risk.



As a result, sequels are booming to lower risk by leveraging successful movie brands.



[Kim Heon/Professor, Joongbu University (Research related to movie brands): It is that uncertainty can be reduced.

When the first original movie you make is successful, you can secure a large fixed audience for that successful movie, and you can secure a successful story, successful cast, and characters.



As the number of productions increases and the box office becomes more difficult as the number of streaming companies increases, the sequel phenomenon is accelerating.



However, if this phenomenon is excessive, it can be a factor that hinders the diversity of the film or the creativity of the producer.



(Video editing: Kim Byung-jik, VJ: Oh Se-gwan)