[Explanation] When we refer to "cultural heritage protection", what specific aspects are we talking about?

June 11 is the "Cultural and Natural Heritage Day". On the same day, at the Summit Forum on the Protection and Inheritance of Urban and Rural History and Culture, Shan Jixiang, President of the Chinese Society of Cultural Relics, introduced that today, we have moved from cultural relics protection to cultural heritage protection, and the scope of protection There has been a great expansion, which is reflected in many aspects.

  [Live sound] Shan Jixiang, President of the Chinese Society of Cultural Relics

  We must not only protect the cultural landscape, but also the landscape created by culture and nature; we must not only protect the static ancient sites and tombs, but also the dynamic and living neighborhoods where people live; third, It is necessary to protect not only the ancient, but also the modern, the 20th century, and the contemporary heritage; fourth, it is necessary to protect not only those "points" and "surfaces", but also "lines", cultural routes and cultural corridors. road.

  [Explanation] It is necessary to protect not only palace buildings, but also traditional dwellings, commercial buildings, and industrial heritage; not only material elements, but also intangible heritage. In Shan Jixiang's view, the protection of cultural heritage is not the responsibility of the government and the cultural relics department. patent.

  [Concurrent] Shan Jixiang, President of the Chinese Society of Cultural Relics

  In our cities, people will come into contact with cultural heritage whether they are leisure or shopping, so today cultural heritage has entered people's real life, so it cannot be regarded as the patent of the government, especially the patent of the cultural relics department , it is necessary to take more into account the feelings of ordinary people and the ways they can participate in the protection of cultural heritage.

  [Explanation] Cultural heritage protection is often the first time people discover and report, and many people hope to participate in cultural heritage protection actions.

Shan Jixiang recalled that there are many touching stories among them. For example, in 1996, they launched a campaign of "Love Beijing City and Donate City Wall Bricks", which was actively supported by people.

  [Concurrent] Shan Jixiang, President of the Chinese Society of Cultural Relics

  Many people searched for city wall bricks in Beijing city. Some people found city wall bricks at construction sites in some places. Some people went home and demolished the small kitchen and small shanty that they built with city wall bricks. They would rather have one less room at home. Housing, at that time, housing was very tight, so we had to donate city wall bricks. Many units also donated 400,000 city wall bricks.

You tell the public about this information, your efforts and future achievements in this matter, and tell the common people that the common people will be very active, so this kind of thing happens in many places.

  [Explanation] In the action of protecting cultural heritage, how can we attract more young people's attention?

For Shan Jixiang, the key is to be familiar with the way young people receive information.

For example, the Palace Museum has enhanced communication with young people by holding high-quality exhibitions, holding various events, digital museum displays, and research and development of cultural and creative products, and has achieved good results.

  [Concurrent] Shan Jixiang, President of the Chinese Society of Cultural Relics

  This inspires us that young people actually like traditional culture, but the way they receive information is different. The key is that our department should be familiar with young people's living conditions today and the way they need information.

If you are unfamiliar and don't change with the times, you still do this routinely, and maybe they will stay away from you; but if you get close to them, hug them, and they will approach you.

  (Reported by reporter Shan Lu in Beijing)

Responsible editor: [Li Yuxin]