[Explanation] Angsai Township, Zaduo County, Yushu Tibetan Autonomous Prefecture, Qinghai Province, is the core area of ​​Lancang Jiangyuan Park of Sanjiangyuan National Park. 70% of the area under the jurisdiction of Angsai Township is alpine grassland and mountain woodland, and it is a national first-class protected animal, snow leopard It is one of the important habitats of the snow leopard and is known as the hometown of snow leopards.

　　[Explanation] In 2017, Angsai Township became the first pilot project to carry out ecological experience franchise activities in Sanjiangyuan National Park, and it has become a check-in place for tourists to have ecological experience from an unknown town.

Since the reception attempt in 2018, the Angsai Grand Canyon has carried out franchising content such as snow leopard tracking, hiking and rafting, and the living income of local herdsmen who have become host families has also been further improved.

Yunta's family is one of the host families. In addition to the reception, he also works as an ecological guardian, guarding the "elf" in this forest.

　　[Concurrent] Herdsmen's Cloud Tower in Angsai Township, Zaduo County

　　To say that there is a world of difference between the previous life and the current life, the reason for this difference is that now we have a scenic reception group in Angsai Meijing, including transportation costs, and the benefits of people's livelihood are getting better and better.

Ten years ago, I had to ride a horse to get here, but now, it only takes a car or two to go door-to-door, there are all kinds of delicious food, and I have friends at home and abroad, so I feel that life is very difficult now. Happy and beautiful.

　　[Explanation] In 2018, the local cooperative cooperated with Shanshui Nature Conservation Center, a non-governmental nature conservation organization in China, to conduct centralized guide training at least twice a year for 21 natural experience host families in Angsai Township.

Slowly, in addition to passively receiving training, host families began to actively find ways to provide better services for tourists who came to experience.

　　[Concurrent] Qin Xuan, head of the National Park Team of Shanshui Nature Conservation Center

　　It was selected as a demonstration household at the beginning. Actually (the herdsmen) did not know exactly what to do, but they thought they could try it. Later, they found that it (reception) could bring some income, so they would also try to start Think about how to receive better reception and make tourists more comfortable and satisfied.

Then, for example, I will renovate my house to make it more convenient for tourists to live and live. I will also replace the vehicle at home and go to repair the car frequently, which will improve the safety and comfort of tourists.

　　[Explanation] Franchising is very important to the construction of national parks. It is an important way for local communities and residents to participate in the construction of national parks and benefit from the construction of national parks.

The experience of franchising in national parks will continue to be enriched in the future development, in order to summarize a set of franchise models suitable for China's national parks.

　　[Concurrent] Zhao Xiang, Director of Protection of Shanshui Nature Conservation Center

　　First of all, China's national park is a place that hopes to protect the best of China's ecosystem authenticity and integrity.

In addition, it also needs to build good ecological products to meet people's functions for recreation or natural experience in national parks, so as to shape national identity and national pride, and all these activities actually The above all need to be based on such a carrier and such a mechanism as franchising.

　　[Explanation] 45% of the income brought by the Angsai ecological experience franchise project belongs to the host family, 45% is used as a community public fund, and the other 10% is used as a wildlife protection fund.

As of November 2021, the Angsai Nature Experience Project has received a total of 479 people, with a total income of 1.7372 million yuan, and the average income of host families has increased by 37,000 yuan.

　　Reporter Zhao Linsong, Qi Miao, Li Jiangning, Qinghai Yushu reported

Responsible editor: [Luo Pan]