Chinese adults read an average of 4.76 paper books a year, have you "reached the standard"?

　　April 23rd is World Book Day.

According to the WeChat account of "Book Fragrance China" on the 23rd, according to the results of the 19th National National Reading Survey released by the China Press and Publication Research Institute, in 2021, the per capita reading volume of paper books for Chinese adults will be 4.76.

　　In addition, in 2021, the comprehensive reading rate of various media, including books, newspapers and digital publications, among Chinese adult citizens will be 81.6%, an increase of 0.3 percentage points from 81.3% in 2020.

Young and middle-aged groups become the main body of digital reading

　　The data shows that in

, an increase of 0.7 percentage points from 76.7% in 2020; 71.6% of adult nationals have read online, an increase of 0.1 percentage points from 71.5% in 2020 27.3% of adults read on e-readers, basically the same as in 2020 (27.2%); 21.7% of adults use Pads (tablets) for digital reading, basically the same as in 2020 (21.8%).

　　At the same time, more and more young and middle-aged groups have become the main body of digital reading.

Specifically, among the adult digital reading contacts in my country, 92.8% were aged 18-59, and 7.2% were aged 60 and above.

The per capita reading volume of paper books among

　　Judging from the reading volume of various publications by adult citizens,

, which is

.

The per capita e-book reading was 3.30, up from 3.29 in 2020.

The per capita reading volume of paper newspapers was 15.13 issues (parts), which was lower than the 15.36 issues (parts) in 2020.

The per capita reading volume of paper journals is 1.90 issues (copies), which is lower than 1.94 issues (copies) in 2020.

　　In 2021, 11.9% of my country's adult citizens read 10 or more paper books per year, an increase of 0.3 percentage points from 11.6% in 2020; 8.7% of the nationals read 10 or more e-books per year. This is an increase of 0.2 percentage points from 8.5% in 2020.

"Video lectures" become a new reading option

　　Judging from the reading form of adult nationals' preference, in 2021, 45.6% of adult nationals tend to "read a paper book", an increase of 2.2 percentage points from 43.4% in 2020; 30.5% of adult nationals prefer to read 8.4% of adults prefer to "read on e-readers"; 6.6% of adults prefer to "read online"; 7.4% of adults prefer to "listen to books" "; 1.5% of adult citizens prefer "video lectures".

　　Judging from the feedback of adult citizens on the changes in the reading volume of personal paper content and digital content, compared with the previous year, 12.2% of the citizens said that they "increased the reading of digital content" in 2021, but 8.9% of the citizens said 2021 "reduced reading of digital content"; 11.6% of citizens said that "increased reading of paper content" in 2021, but 10.4% said that "reading of paper content" in 2021; also 50.1% of the nationals believe that there will be no change in personal reading in 2021.

The average reading time of minors has increased compared with previous years

　　The analysis of the reading volume of books by minors found that in 2021, the per capita reading volume of extracurricular books for teenagers aged 14-17 in my country is the largest, at 13.10, which is higher than 13.07 in 2020; the per capita reading volume of books for children aged 0-8 is 10.33 This is higher than the 10.02 books in 2020; the per capita reading volume of children aged 9-13 is 10.21 books, higher than the 9.63 books in 2020.

Based on the above data, the per capita reading volume of minors aged 0-17 in my country will be 10.93 in 2021, an increase of 0.22 from 10.71 in 2020.

　　In terms of reading time of minors, the average daily reading time of children aged 9-13 is 25.48 minutes, an increase of 2.22 minutes from 23.26 minutes in 2020; the average reading time of children aged 14-17 is 51.90 minutes per day, An increase of 0.09 minutes from 51.81 minutes in 2020.

(Sino-Singapore Jingwei APP)