Our reporter Huang Jingwei

　　Nowadays, more and more TV programs begin to pay attention to the traditional Chinese solar term culture.

Songs and dances are integrated into landscapes, travel through time and space between ancient and modern times, and integrate popular elements... Many programs have their own magical powers, which is dizzying.

These programs dig deep into the cultural connotation of solar terms in the form that the audience likes to hear and see, and present one after another enriching and interesting cultural feast for the audience, so that modern people can feel the beauty of the ancient solar terms culture again.

　　Integrate into nature, awaken the sense of solar terms ritual

　　"Twenty-four solar terms" is a time guide for production and life in ancient Chinese farming society, and is closely related to phenological changes in nature.

Let modern people regain the solar term culture, which means that it is necessary to reconnect the tiny words on the calendar with the solar terms and nature and people's current life.

　　The prelude to the vernal equinox of Zhejiang Satellite TV's "Good Season in China" series of evening shows, "Spring Equinox Unlimited", tells the wonderful experience of modern young people who have not been away from their mobile phones for a while and accidentally entered the natural spring.

The whole party follows the creative principle that solar terms come from nature and go to nature, abandoning gorgeous lighting special effects, using natural real-life shooting and simple and low-carbon dance beauty, to maximize the natural beauty of solar terms culture and the blankness of Chinese culture. beauty of.

The flexible and graceful "Spring Tea Feels Warm" and the righteous "Jian Qi Jin" describe the harmony of the "balance of yin and yang" in the spring equinox, the Hangluo culture of "Hoping for Spring Weaving", the Yue opera culture of "Clear Spring Butterfly Opera", The celadon culture of Hearing Jiangnan and the spring festival culture of Thousand-hand Guanyin present the rich connotation of traditional culture; the live group dance "Haisi Xinyu" and the song "Believe" show the vigorous development of the economy and society...

　　The party adopted the simple and elegant visual style of the Song Dynasty, and included rich traditional cultural elements in the content, reflecting the characteristics of Chinese culture's reverence for nature, keeping pace with the times and deep feelings of family and country.

The party won the first viewing score in the same period, and it was on the hot search of many social platforms, which resonated with many audiences.

"I really ignored the beauty of solar terms for a long time. I remember when my grandfather took me to fly a kite during the spring equinox when I was a child." Some viewers wrote such feelings on social platforms.

　　Innovative means to dig deep into the cultural connotation of solar terms

　　"Twenty-four solar terms", as an ancient wisdom of the Chinese people, has rich cultural connotations.

For TV programs, popularizing solar terms culture to teenagers must adopt a more subtle and interesting narrative method.

　　Some TV programs combine popular elements to attract young people to pay attention to solar terms culture.

For example, Shandong Satellite TV's "Twenty-Four Solar Terms" integrates popular national songs and opera singing elements, and cooperates with Zhu Xi, a member of the "Internet celebrity" 416 women's group, in the form of an interesting "journey to study" to show the painting of spring cattle, Spring equinox customs such as vertical chickens and paper kites.

The charming and agile girl, the naive cat, and the script full of fantasy make the short video show rich connotation.

　　The "Chinese Solar Terms" series of programs created by Henan Satellite TV explains the connotation and meaning of solar terms to the audience in the form of storytelling that is close to the life of the times, full of fun and novelty.

The show takes the form of simple short films, each about 10 to 15 minutes long.

The opening chapter "Chinese Solar Terms - The Adventures of the Spring Equinox" is bright and humorous in style.

In the story, Liu An, the king of Huainan in the Western Han Dynasty, who first recorded the "Twenty-Four Solar Terms", traveled to modern society, met the little boy Liu once, and helped him complete a scientific experiment of "Ai fire makes the chicken fly".

The short film uses interesting plots to embody the solar term culture, allowing the audience to smile at the same time, harvest the beauty of the spring equinox "Lei Nai speaks, the four suns are rising, all things are revived, and the five grains are growing".

The show was broadcast on multiple online platforms, expanding its reach among teenage audiences.

　　The creator of the Spring Equinox series of Zhejiang Satellite TV's "Good Seasons in China" series of evening shows said: "We carry forward traditional culture and cannot forget the solar terms. We hope that starting from the spring equinox, there will be a party in spring, summer, autumn and winter, and the solar terms will be deeply rooted in the hearts of the audience. Let the audience see the "four seasons are different" written by Ouyang Xiu once again, and once again express the beautiful emotion of "and the joy is endless", and truly experience the spring, the summer, the autumn and the winter. Tibetan, can be described as a new Chinese-style romance.