• This is the mascara with castor oil from Zara that you have to have signed

  • Makeup artists demand visibility: "Without our makeup, many artists would not be who they are"

If

Zara has something,

in addition to knowing how to satisfy all audiences, as evidenced by its foray into more elaborate and 'luxury' garments, it is that it knows how to take the pulse of society.

It is not new that from time to time, the Inditex brand hits the table and makes itself heard by signing models over 50 years of age or the so-called

curvys.

This time it is with her cosmetics that she makes herself heard, completing her prolific collection of colors, which she launched almost a year ago, with a series

of foundations

and other basics that complete her already wide beauty selection.

Makeup bases for all, at Zara

The Zara campaign, by Tyler MItchell and Diane Kendal.

Zara now enters a world that increasingly seeks inclusion, that of makeup bases.

And she does it with her

Skin Love Collection,

which presents more than

half a hundred shades

so that each skin matches the background that blends with her skin.

Not an easy task, that of finding the perfect base, which the Inditex giant intends to solve.

Before her, there were already brands that had brought to the table that of expanding the colors of makeup to adapt to any type of skin.

MAC

is a historical signature in this of satisfying

all carnations.

After her, Rihanna's Fenty Beauty arrived, with the same purpose, and luxury beauty brands such as

Lancôme

have also expanded their pantonera in funds.

What is Zara's Skin Love Collection

Zara's makeup base, in 51 shades, Limitless Soft Matte Foundation (15.95 euros).

More in depth, we will say that Skin Love Collection is made up of a light, resistant and buildable foundation with a soft matte finish.

Its formula lasts

up to 12 hours

and helps control oil for a flawless effect.

It is available in 51 shades to suit any

skin tone and undertone.

This base is called

Limitless Soft Matte Foundation

and costs

15.95 euros.

The range is completed with

36 shades of concealer,

the other essential for a perfect complexion,

Luminous Creamy Concealer

(8.95 euros).

It is a creamy formula, with a juicy effect and easy to blend, with buildable

medium coverage

that has a satin finish that provides luminosity.

But there is more.

On the web,

a simulator-type guide

is presented that allows you to find both the base and the concealer that go with each skin tone.

One of the images from Zara's Skin Love Collection campaign, photographed by Tyler Mitchell.

More details of the latest from Zara

Zara's collection focused on skin makeup is completed with

some brushes

to apply these two new releases, as well as

some toiletry bags and clips

to tie up your hair as if backstage at fashion shows while applying foundations, concealers and colorful.

One more detail: the campaign once again features make-up artist

Diane Kendal,

one of the most famous make-up artists in the world.

British and New York resident, she has created the catwalk looks for the

most cutting-edge fashion shows;

She has worked with photographers

Steven Meisel, David Sims, Craig McDean, Mario Sorrenti

and

Oliver Hadlee Pearch

and has done editorials and covers for

Vogue America, W Magazine, Allure, Interview...

The photographer is not a stranger either.

Tyler Mitchell

is the author of covers of the

American Vogue

version that will remain in the memory, such as

Beyoncé

or Vice President

Kamala Harris.

Zara's concealer, Luminous Creamy Concealer (8.95 euros).

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