Checking in, turning on the computer, and surfing Bingdundun videos are Shi Qinghao's routine before her official work. This is a habit she has developed since the opening of this year's Winter Olympics.
Watching Bing Dundun fall and lose his temper is Shi Qinghao's favorite. "There was a snowball fight in the video. He threw the snowball and ran away, but he tripped. Another time someone said it was dirty, and Bing Dundun got angry. Immediately go kick the fence and laugh at me." Shi Qinghao said, watching Bingdundun for a while in the morning, the depression of not wanting to go to work was swept away, and she felt that "a beautiful day has begun".
Zhou Zhou, a bank clerk, is also a fan of Bingdundun. She had snapped up Bingdundun's surroundings for three consecutive days at the online store, but she failed to grab it.
She said that as the mascot of this Winter Olympics, Bing Dun Dun is loved by so many foreign friends, which brings her a strong sense of national pride.
Bingdundun and Xuerongrong are undoubtedly the "top trend" of the moment.
Even though the 2022 Beijing Winter Olympics have been closed for almost a month, Bing Dun Dun still ranks high on the Weibo sports super talk list, surpassing popular Olympians such as Gu Ailing, Su Yiming and Wu Dajing.
Relevant surrounding areas are even more difficult to find. Many people do not hesitate to queue for hours at physical stores, or even buy at high prices through scalpers.
Shanghai's "female star" Lingna Belle is by no means less hot than Bing Dun Dun.
Any trivial matter of #林娜贝尔changing spring clothes# can be on the hot search.
Looking overseas, Kumamon, the mascot of Japan's Kumamoto Prefecture, and the Korean trainee Pongsu, who are also dolls, have sparked a wave of popularity.
Why do little dolls make people so "up"?
Hao Dayue, who works in the operation of an Internet company, is a girl with "cute bubbles" all over her body: the headband has a bow, the phone case has bunny ears, and even the bag is fluffy.
Hao Dayue's love for Lingna Belle "begins with appearance and falls into character".
"It's pink and has a big tail, and I fell in love with it at first sight."
As time went on, Hao Dayue was deeply attracted by Lingna Belle's "down-to-earth".
"It's also a spring outing. Xing Dailu is holding a flower, and her whole body is elegant; while Lingna Belle is carrying a butterfly net, she directly shows the momentum of Zhu Bajie carrying a nine-toothed rake."
Dolls can put Hao Dayue in the world of fairy tales and return to the innocence of children.
Many people choose to go to Disney to chat with Lena Belle after falling out of love and resignation. "It has been listening, which is very healing." She said, "We have been adults for a long time, and we also need to occasionally change back to children. ."
Chen Wu, a teacher at the Institute of Development and Educational Psychology of Wuhan University, said that in modern society, dolls have become objects of attachment for some people.
Compared to real stars, dolls are more accessible and people are more likely to interact with them.
At the same time, in today's society, where competition is fierce and stressful, we don't want to be adults all the time.
Chen Wu said that the appearance of dolls gave us an opportunity to become children, and the more such opportunities, the more conducive to alleviating everyone's tension and anxiety.
Different from common cartoons, Bing Dun Dun and Lingna Belle had no basic story blessing when they were launched.
Zhou Zhou believes that this is instead the reason for their popularity, because the doll's character characteristics can be shaped by the audience and the actors.
A girl once gave Lingna Belle an air cake. When Lingna Belle got off work, even if the young lady was not by her side, even if it was just a handful of air, she still took the cake back.
Zhou Zhou said: "Without Miss Sister, Lingna Belle would not have a cake, and without the portrayal of this actor, there would not be such a caring Lingna Belle."
Although Zhou Zhou recognized that the cuteness of the doll is inseparable from the efforts of the actor, she firmly could not accept his speech or even showing his face.
"We all know that the dolls are fake, and the reason we still like them is because we are willing to believe in fairy tales. As soon as the dolls speak, my illusions are shattered," she said.
Chen Wu said that not setting a story for the doll can increase the public's sense of participation. The stronger the sense of participation, the deeper the person's affection for the doll.
He uses the analogy of long-distance relationships: if you go to the other person's city every few weeks for several years in a row, you will have a deep attachment to this person; and the one who pays less will see the relationship less.
Chen Wu believes that the principles of the two are the same.
Regarding the controversy over the relationship between doll players and dolls, Chen Wu introduced that dolls are abstract in our minds.
"When people's cognition of something becomes clear, the original fantasy will be broken." He said that when the puppeteer speaks, he is breaking people's ideal cognition of abstract things.
"When the image displayed by the doll does not match the imagination in our hearts, there will be a violent psychological conflict in our hearts." Chen Wu said.
Li Danping, a trainee reporter from China Youth Daily and China Youth Daily Source: China Youth Daily