Take-out breakfast should also be nutritious, post-95s become the main force of "order take-out"
The number of people with difficulty in cooking in contemporary times is increasing, as can be seen from the prosperous team of Douban's "Fried Kitchen" team.
The emergence of takeaway not only solves the eating problems of young office workers, but also provides more healthy choices in terms of taste and variety of food.
Take-out hours tend to be all-weather
In 2021, the consumption time period for take-out will expand from the peak afternoon and evening to the whole day.
The "Analysis Report on the Development of China's Food Delivery Industry for 2020-2021" shows that under the influence of various factors such as continuous improvement of the types of food delivery, faster delivery times, and continuous extension of business hours, the consumption time of food delivery tends to be around the clock from lunch and dinner.
Although lunch and dinner are still the peak time for take-out, they are not limited to these two time points. There are more and more people ordering food during breakfast, afternoon tea, and supper. Even on traditional festivals such as the Spring Festival, people also More accept the act of taking out.
The survey shows that take-out restaurants have entered more sinking market users and users born in the 60s and 70s.
Among the various types of cities, the growth of users in Tier 4 and below cities was significantly higher than that in Tier 1, 2, and Tier 3 cities. In Tier 4 and below cities, users of post-95s and post-60s both grew rapidly. In Tier 1 cities, users of post-70s had an average monthly order The number exceeded 5 orders for the first time, becoming a veritable high-stick user.
Breakfast for post-90s and post-95s is also takeaway
Driven by the post-90s and post-95s generations, the number of takeaway breakfasts increased rapidly, and the consumption of meat, aquatic products, and eggs and the proportion of meals in the breakfast increased.
"Internet Food Delivery Consumption Nutrition and Health Trend Insights" shows that in 2021, it is estimated that the transaction scale of China's Internet food delivery market will reach 934 billion yuan.
The proportion of post-95 consumption increased from 35.6% in 2018 to 41.8% in 2019, becoming the main force of takeaway consumption.
Women spend more on breakfast and afternoon tea, while men spend more on dinner and supper.
The breakfast consumption of the take-out group showed a rapid growth trend, and the breakfast take-out of the post-90s and post-95s grew the most.
Eating takeaway is not only to fill your stomach, but also to have a balanced nutrition.
According to the composition of take-out meals, it can be seen that the consumption of meat, aquatic products, eggs and the proportion of meals have a trend of increasing year by year, which is consistent with the current dietary structure of Chinese residents.
Among them, the meat consumption structure has not changed much, with poultry meat and livestock meat as the main source, and meat products and visceral blood as supplements.
The consumption of marine fish and freshwater fish has increased significantly, the consumption of aquatic products has decreased, and the supply of high-quality protein has improved.
Women eat healthier than men
People in different ages have different choices for take-out food.
Post-90s love corn and vegetables more. Post-70s love meat, aquatic products and eggs. Post-90s and 80s love milk, beans and nuts more than those born in 70s.
The take-out meal structure of different genders is also different.
Women prefer aquatic products, vegetables, fruits and nuts, and take-out consumption is closer to the dietary guidelines.
Compared with women, men love meat more, and their preference for meat products and fried potatoes is more obvious.
People who are more dependent on take-out meals should pay more attention to food diversity, reasonable dietary structure, and nutritional needs.
How to eat takeaway healthily?
The health guidelines remind takeaway lovers: appropriate amount of cereals and potatoes, matching thickness; sufficient fruits and vegetables, colorful combinations; fish, poultry, eggs, high-quality protein; fewer products, fried and roasted with control; daily milk beans, strong physique; diverse foods, The cornerstone of health; order meals on demand and share serving chopsticks; bring your own tableware, which is green and environmentally friendly.
Text/Reporter Chen Si