(Fighting New Coronary Pneumonia) "Isolation and Closeness" of Lanzhou Beef Noodles for a Century

  Chinanews.com, Lanzhou, November 8th (Reporter Ding Si) Many beef noodle restaurants in Lanzhou provide free meals for "war people"; during the epidemic prevention and control period, beef noodle shops "self-isolate" closed shops; Lanzhou "Beef Noodle University" launched The free international version of the "cloud course" makes Lanzhou people who make home-made beef noodles the "kings" in the circle of friends this autumn and winter...Affected by the new round of epidemic, Lanzhou beef noodles, known as the "industry eaten by Lanzhou people," has always Accompanied by the people, the cooking process allows diners to appreciate the cultural connotation of this bowl, which is known as the "first side of China".

  So far, there have been 140 confirmed cases in this round of the epidemic in Gansu, including 80 in Lanzhou.

With the upgrading of Lanzhou's management and control, many restaurants in the main urban area only provide delivery services or are temporarily closed. It has been nearly half a month since Lanzhou Beef Noodles joined the "War Epidemic".

  Closing the business, for Liang Shunjian, chairman of Gansu Jinweidela Noodles Cultural Industry Group, who joined the "Come on Beef Noodles" charity action before, "Although there is a certain loss, the isolation is to get closer to each other."

In an interview with reporters on the 8th, he said that beef noodles has become a symbol of Lanzhou. A bowl of hot ramen at the time of the epidemic not only shows the temperature and feelings of the city, but also expresses the determination to fight the spread of the epidemic.

The picture shows the Lanzhou people who are isolated at home during the epidemic, and their home-made Lanzhou beef noodles.

Photo by Tang Kejun

  Lanzhou people start their day with a bowl of noodles.

Lanzhou Beef Noodles, which was founded in 1915, is world-renowned for its unique style of "the soup is clear, the meat is fragrant, and the noodles are long", and it is known as "the first side of China".

According to official statistics, Lanzhou beef noodles are not only spread across cities in mainland China, but there are more than 100 “Lanzhou Beef Ramen” restaurants spreading across the world, distributed in more than 40 countries and regions including Russia, Canada, Singapore, Japan, the United States, and Brazil.

  The cold wave hit Gansu, which made Lanzhou people who "would panic if they don't eat a bowl of beef noodles every day" started a new craze for home-made hot bowls of beef noodles.

Li Ming, a post-95 office worker in Lanzhou, is one of them.

  “If you don’t eat a big cow for a day, you feel a little bit worse.” Affected by the epidemic, Li Ming’s community implements censorship management. She is isolated at home and can only look at the pictures taken before to see Mei quench her thirst. The version is big, a solution to "the pain of lovesickness".

  After boiling the soup, making noodles and noodles, topping them with sliced ​​white radish and garlic sprouts, topped with homemade spiced oil, Li Ming felt tears coming out of his eyes.

"The family version of Niu Da is warmer. This is a special harvest of Lanzhou people in a special period, and it is a rare moment to wait for each other with family members." She said.

  Promote the Lanzhou Beef Noodles online course for free to the public, and share beef noodle making skills and catering epidemic prevention knowledge with domestic and overseas...This is also a project that Liang Shunjian, who is also the deputy secretary-general of the Lanzhou Beef Ramen Industry Association, has been committed to promoting since the 2019 epidemic .

  Since last year, the group has also launched free "cloud teaching" on online platforms such as Douyin and Kuaishou, and launched an "international version" of tutorials for amateurs.

Liang Shunjian said that teaching knowledge about beef noodles through the Internet not only attracts more people who want to join the catering industry, but also shares traditional Chinese food culture with the public, allowing overseas people to gradually understand and love Chinese cuisine.

  For Lanzhou people who don’t know how to cook, but miss the beef, the "fast-food version" barreled beef noodles is the best arrangement.

In February 2021, the barreled beef noodle brand "Mabaozi Lanzhou Beef Ramen" was launched. While selling in offline supermarkets and beef noodle restaurants, it is also sold simultaneously on multiple e-commerce platforms.

  Tang Kejun, the brand founder and general manager of Gansu Mabaozi Lanzhou Beef Ramen Industry Development Co., Ltd., said in an interview that during this period, more than 10,000 boxes of barreled beef noodles in the warehouse were quickly sold out. Most of the consumers who bought it before were outsiders. In the past half month, the proportion of consumers in Gansu has increased from 10% to 30%, and most of them are in Lanzhou. “Many consumers take pictures of the soaked noodles after eating. They are surprised that they are still familiar!”

  "The enthusiasm of Lanzhou people for Niu Da is unimaginable by outsiders. This is a complex. We also want to use the'fast food version' Niu Da to make this bowl of noodles closest to everyone at any time." Tang Kejun said that the company will make further improvements and upgrades based on Lanzhou diners' evaluation of the "fast-food version" of beef noodles to meet the needs of more groups.

  Up to now, Gansu has 5 medium-risk areas and 69 closed and controlled communities.

Zhang Hao, deputy director of the Gansu Provincial Health Commission, stated that the province will scientifically and steadily advance the downgrading and unblocking of sealed communities based on the epidemic situation, and gradually and orderly promote the work of resuming work, resuming school, revisiting, and resuming the market.

  "Chunjiang plumbing duck prophet." Liang Shunjian said that the century-old beef noodles are about to recover, and they will open for business one after another, which will also be a signal for the province to resume work and production.

(over)