Less than a week after the British media company announced that it will stop allowing "sexually explicit material", the proposal is now being withdrawn.

The new regulations would come into force from the first of October and was mainly due to the fact that banks and payment companies no longer wanted to cooperate with the company, as long as it spread pornographic content.

Only fans, who allow audiences to directly pay a creator to access their videos and photos, have been used primarily for pornographic content and grew explosively during the pandemic.

"Thanks to everybody"

It was also hoped to be able to make the platform more "mainstream" and that users could instead pay to see material from professional chefs or yoga instructors.

As it stands now, however, these changes will not go through.

- Thank you to everyone who heard their voices. We have now made sure that we have the insurance we need to support our wide range of creators and have put our planned changes in our policy, which would have taken place on the first of October on ice, the company writes in a twitter post.