Chinanews.com, Beijing, July 31. In the summer of 2012, the first season of "The Voice of China" met with the audience, the staffing of star mentors and powerful players, the mechanism of blind listening and turning of mentors, and Hua Shao’s unique hosting style, This program quickly exploded the market, and it also became popular with new singers such as Liang Bo, Wu Mochou, Jike Junyi, Zhang Bichen, Huang Xiaoyun and so on.

"The Voice of China" show stills

　　Today, this music variety show has ushered in its tenth year.

　　The journey of "The Voice of China" is not easy.

In the fierce competition in the variety show market, the Variety N generation is facing the impact of many new programs. As a popular music program, it has been challenged by a more vertical sound variety in recent years.

　　With the addition of new elements in the variety show market, the situation of popular music programs is much worse.

To continue to gain attention, "The Voice of China" must constantly strive for changes.

　　On the evening of July 30, "The Voice of China 2021" was broadcast.

It can be seen that in addition to continuing the blind selection system, the program group has made major changes in the tutor lineup and selection system.

　　For example, for Na Ying, Wang Feng, Li Ronghao, and Li Keqin, a mentor assistant was added to each of the four mentors. The young singers Wu Mochou, Ji Kejunyi, Zhang Bichen, and Huang Xiaoyun, who had emerged from the "good voice", were appointed.

　　The teaching assistant can choose to turn around. If the corresponding instructor does not turn around, he can use 30 seconds after the performance of the contestant to win the affirmation of the instructor for the contestant.

Wang Feng agreed with this reform, "This competition system is very good, and there can be a neutralization between the instructor and the teaching assistant."

　　The consumption and scarcity of music talents is a problem that "The Voice of China" has been facing and has to solve in the past ten years.

　　The director group said that it has spent a lot of energy in digging out outstanding musicians from all over the world. On the one hand, through continuous expansion of channels, multi-faceted contact with players to sign up, and the audition test to determine the final list of trainees reviewed by the instructor.

"The Voice of China" show stills

　　Fortunately, there are still a steady stream of outstanding students coming to the stage of "good voice".

　　In the first issue of the new season, there are R&B singer step.jed from Urumqi, Xinjiang, online singer Wang Jingwen from Harbin, Heilongjiang, singer-songwriter Ren Meishuang from Xi’an, Shaanxi, musician Sha Nanjie from Liangshan, Sichuan, and student Zhang Luxin from Hubei Normal University. Five students presented different styles of stage.

　　Among them, Zhang Luxin dreamed of music and decided to change from a design major to a music-related major; under the influence of his father, Sha Nanjie began to pursue the footsteps of Yi ethnic music.

　　Through the presentation of the first phase of the program, it can be seen that the program group has not yet relaxed its requirements on the quality of the songs, and is paying more and more attention to the originality and national characteristics of the songs.

　　The program team stated that it has always attached great importance to local music and ethnic music, whether it is the instructor setting or the student's song selection, it has a strong original flavor.

　　The ten-year journey of a variety show has witnessed the tortuous development of Chinese music from the Internet era, the mobile era to the short video era, witnessed the ups and downs of the variety show market in my country, and witnessed the persistence of many people's music dreams.

　　I hope that "The Voice of China", which is in its tenth year, will not forget its original aspirations and firmly follow the path forward. I also hope that more phenomenal variety shows will appear in the future.

(Finish)