The social network Instagram is launching its "Voices" festival on Monday.

Three days of meeting around the innovations of the platform and its creators detailed in "Media Culture" Guillaume Thévenin, responsible for media partnerships and public figures of Instagram for France and Southern Europe, and Frederico Stauffer, influencer .

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Sign of the ever-growing scope of Instagram, the social network is launching its "Voices" festival in France on Monday. A sort of online professional show that lasts three days and explained in

Culture Médias, 

on the day of its launch, by the head of media partnerships and public figures from Instagram for France and Southern Europe Guillaume Thévenin, and influencer Frederico Stauffer. "It is a moment that we wanted to inspire and highlight, above all, all the creative strengths of the platform", promises Guillaume Thévenin, who believes that the "talents" who launch themselves on Instagram have "a lot of things to learn and understand "to" make the best use "of this social network.

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"The idea was also to highlight all the content creator partners with whom we are already working to inspire the youngest who are starting out, or those who are already launched and want to be inspired", adds the head of partnerships. media and Instagram public figures for France and Southern Europe.

A festival for young Instagram professionals

The "Voices" festival is held online Monday and Wednesday, but is reserved for a maximum of 5,000 people.

"We really wanted to reserve that for content creators" justifies Guillaume Thévenin.

"The festival is not necessarily open to the public, because the themes are going to be quite professional."

During this professional festival launched by Instagram, participants will have access to round tables and media training workshops, on the best way to work with brands or talent agencies-creators of content, in particular.

Instagram also promises "more classic presentations of new things."

Léna Situations, Ryad and Olivier Rousteing

The social network has mainly relied on renowned speakers, drawn from among the most active and followed Instagram users. "We will have Balmain designer Olivier Rousteing, Ryad content creator, chef Cédric Grolet, music artists like Salif, dancers ...", lists Guillaume Thévenin. "And we will end the three days with a cross interview between our CEO Adam Mosseri and Léna Situations. We have this kind of big cultural gap, because we wanted all these worlds, which are spoken to each other through Instagram, to join to inspire more. "

In total, "Voices" will offer 30 sessions and 60 speakers in 30 sessions. Among them, the influencer Frederico Stauffer. "I'm going to do tutorials for the 'Reel' feature", reveals to the microphone of Europe 1 the man who has made these short videos read over and over again his specialty. He is delighted to have "this opportunity with 'Voices' to be able to teach other young people who are in the process of getting started on the platform."