Stephane Plaza at the César ceremony in Paris in 2020 -
LAURENT VU / SIPA
Nothing stops him.
Stéphane Plaza, star presenter of M6, launches his magazine dedicated to real estate and decoration on newsstands on Thursday.
This new bimonthly, baptized
Bienvenue chez vous by Stéphane Plaza
, constitutes a "new stage" in the respective strategies of the publisher of magazines Prisma and M6, indicate the two groups in a joint press release.
The review is presented as a magazine version of Stéphane Plaza's successful programs such as
Apartment or House Search
or
House for Sale
, launched in the mid-2000s.
"The culmination of a life of passion and work"
“I started real estate when I was 18.
This magazine is the culmination of a life of passion and work, ”said Stéphane Plaza, quoted in the press release.
On the program, “real estate expertise, decoration and lifestyle coaching” carried by the presenter, who brings together nearly 3 million viewers with his programs, and “his experts”.
The arrival of the M6 presenter in the magazine press is part of a new trend started in France in 2017 with the launch by the publisher Mondadori of the bimonthly
Dr Good!
, associated with the doctor-host Michel Cymes, another star of the small screen.
The media powers of M6 and Prisma Media
In November 2020, another bimonthly -
S, Sophie's magazine
, a feminine for 50-year-old women carried by host Sophie Davant - joined the ranks of this type of publication.
Stéphane Plaza's magazine will benefit from "the respective media powers of the M6 group's branches and the magazine and digital media of Prisma Media which reach 40.5 million French people", underline the two groups, relying on data from the One Next Global 2021 audience study.
Television
“Looking for an apartment or a house”: “I am a supporting wall at M6”, jokes Stéphane Plaza who is celebrating the hundredth of the show
Miscellaneous
Stéphane Plaza supports the director of one of his agencies, kidnapped and kidnapped
Hurry
Culture
M6
Apartment
Decoration
Stephane plaza