now.
With the rise of "pets going to school", many pet owners send their pets to school to learn and receive education.
What do "cute pets" learn in school?
The dog handler is training the pet dog.
"Lovely pet" going to school: learning to go to the bathroom, riding an electric car, and pretending to be dead
"Maoqiu sits down and waits, very good, great!" At a pet training school in Liuzhou City, Guangxi, a four-month-old Shiba Inu "Maoqiu" is learning to "ride" an electric car.
Because some dogs are naturally afraid of heights, when the dog trainer Chen Haizhen took out snacks to lure the "hair ball" into the car, she was very cautious.
After waiting for the "Mao Ball" to sit firmly, Chen Haizhen touched its head to show encouragement, and took out food to commend it.
Afterwards, Chen Haizhen slowly drove the electric car to let the "Maoqiu" gradually adapt.
The dog trainer teaches the "little milk dog" hair ball to ride an electric car.
"Maoqiu" is not the only student in the school.
In the pet school, the reporter saw many pets who came to school. They boarded in the school and received learning courses according to the schedule every day.
The course content includes daily behavior management, social training, fixed-point urinary and defecation training, basic obedience training, etc. Each course lasts about one month and the charge starts at 3,000 yuan.
There are even performance subjects such as "play dead" and "butt twisting", each of which costs thousands of yuan.
Dog handlers take pet dogs to the streets to adapt to society.
What kind of pets are sent to school?
The pets that come to school are all dogs.
Some dogs are the "demolition" kings of the family, they will destroy the things in the house, like to pounce on people, and bite randomly. The owner will send the "trouble king" to the school for training, so as to get along with others better.
Other novice dog owners will also send their little milk dogs, who are still "a blank piece of paper", to school and receive education from an early age to help them integrate into the family smoothly in the future.
"Maoqiu" is such a little milk dog.
Chen Haizhen introduced: "The owner of Maoqiu raised a dog for the first time. She hoped that the puppies would learn the rules from an early age, know how to go to the toilet at a fixed point, and not pounce on others." Therefore, "Maoqiu" was sent to school shortly after returning home.
The owner enrolled it in two courses of social training and fixed-point toileting, totaling 6000 yuan.
The dog trainer trains the little milk dog "hair ball".
Chen Haizhen said that for most owners who send their dogs to school, they hope that the dogs will go to the toilet by themselves, obey simple commands, change the habits of guarding food, rushing, etc.
Pets from this pet training school.
What is the difference between teaching pets and teaching children?
Currently, there are 3 pet dog students in Chen Haizhen's class.
In Chen Haizhen's eyes, going to school with a pet dog is the same as going to a kindergarten for children, which will cause separation anxiety.
After each pet dog arrives at the "school" boarding, the dog handler will cultivate affection with the pet dog.
"A pet dog comes to school in an unfamiliar environment. It will cause anxiety when facing strangers. Generally, we will play with it for 3 days to a week, let it adapt to the environment, and develop feelings with us. Accept learning." Chen Haizhen said.
The picture shows the pet dog "Lycra".
In the training school, each pet dog receives "one-on-one" education from the dog trainer.
Chen Haizhen believes: "Each pet has a different personality. Some pets are lively and some are timid and fearful. Pets of different personalities must be taught in accordance with their aptitude."
In education, it is necessary to strengthen learning content through rewards and pressure.
The 1-year-old Labrador Retriever "Lycra" is a better "student" in Chen Haizhen's class.
When Chen Haizhen took the "Lycra" out for a walk, it was able to overcome the chaotic nature and walk closely next to Chen Haizhen instead of "dogs leading people."
"For example, if a dog goes out for a walk, obedient dog can be rewarded with food. If he doesn't walk according to the regulations, I will issue a warning and put some pressure on him."
"Lycra" performs well and can be rewarded with snacks.
Tuition is expensive, "it economy" is hot
The store’s manager Huang Danfeng said: “Many owners will complete a course for pets, and then will go on to two phases, three phases and four phases. The cost is about 20,000 to 30,000 yuan, and they are quite willing to pay for the dog’s education.” There are about 100 per year. A pet dog is here to receive training.
Today, pet consumption is "rising."
In recent years, more and more people have joined the ranks of pet raising.
According to the "White Paper on China's Pet Industry in 2020", the number of pet dogs and cats in China's urban areas will exceed 100 million in 2020, an increase of 1.7% over 2019.
While the number of "hairy children" has grown, their status has also risen.
With social and economic development and structural changes, the elderly and empty-nest groups in China have gradually expanded, and pets have gradually become emotional sustenance.
Pet consumer demand is also becoming increasingly diversified and "personalized."
"Mao Ball" performs well and can get snack rewards.
Huang Danfeng said that the status of pets in the family has undergone drastic changes in recent years.
From "watchdogs" to be part of family members, "shovelers" are becoming more and more willing to pay for them.
The pet care, medical care, training and other related businesses of the store have shown an upward trend year after year.
According to iiMedia Consulting's data, the scale of China's pet market will continue to grow from 2015 to 2020.
The large-scale development of the market makes the pet market extension services continue to improve, and the pet market development prospects are relatively optimistic.
It is estimated that by 2023, the market size of China's pet industry will reach 592.8 billion yuan.
Photo/Text: Lin Xin