[Explanation] Recently, H&M Group, a foreign clothing company, was exposed and issued a statement boycotting Xinjiang cotton products, causing public outrage.

On March 25, the reporter visited an H&M store in Joy City, Xidan, Beijing.

On the same day, the H&M store was still operating normally, and no relevant notice was posted at the door.

At lunch, although sporadic customers came to patronize the store, according to the reporter's observation, no one at the cash register on the first floor of the H&M store checked out for nearly half an hour.

　　[Explanation] Xinjiang long-staple cotton, the world's top.

The quilt is warm, breathable, and comfortable, and the supply exceeds demand for many years.

For Xinjiang cotton products, people generally expressed support during interviews.

　　[Concurrent] Ms. Cao from Beijing

　　When making quilts at home, I always use them. Xinjiang cotton is the best, and the best cotton is always used.

　　[Concurrent] Beijing citizen Ms. Li

　　I have been to Xinjiang, and today Douyin and Kuaishou have also said that the supply and marketing of Xinjiang cotton is insufficient, and there is a shortage in China, so I think Xinjiang cotton is still very good, and the clothes are quite good. Yes, the quality is very good, and the hand feels very good.

　　[Concurrent] Ms. Cui, a citizen of Beijing

　　I think Xinjiang is a rich place in the motherland, and it is very natural and pollution-free, so I believe that Xinjiang’s food and cotton must be the best quality products in China.

　　[Explanation] When "Xinjiang cotton" became a hot topic and was pushed to the cusp of the storm, some people suggested that this is an opportunity to promote Xinjiang cotton and it should be registered as a brand for promotion.

　　[Concurrent] Ms. Cao from Beijing

　　I think I can take this opportunity to turn Xinjiang Cotton into a Chinese brand. Looking at the Internet, not many celebrities repost "support Xinjiang Cotton", and the words Xinjiang Cotton can become its trademark. Just like made in China.

　　Reporting from Beijing by reporter Xu Pengpeng and Liu Chao

Editor in charge: [Bian Liqun]