"Amazon" invades Bollywood with a movie starring Akshay Kumar
Indian Akshay Kumar is the highest paid actor in the world
Reuters
The US streaming platform, Amazon Prime, is participating this year in producing its first Bollywood movie, in which the highest-paid Indian actor, Akshay Kumar, is starring in it, hoping with this project to attract audiences in the large and desirable Indian market.
"Amazon" said in a statement that the Hindi-speaking action and adventure film "Ram Sito" will be shown in cinemas before it is made available for streaming, but it did not indicate when it will be released.
The title of the film "Ram Sito" refers to the name given in Tamil language to Adam Bridge, the long sandy strip that connects the southeast coast of India with northwest Sri Lanka in the Indian Ocean.
"He looks forward to telling the story of an important part of Indian heritage, especially for young people," said the highest-paid Indian actor in the world, according to the Forbes ranking for 2020, Akshay Kumar.
The representatives and crew of the Indian political series "Tandav", which has been shown since Friday on the streaming platform "Amazon Prime", agreed to "make adjustments" to this work, after politicians from the ruling party considered it to be a "mockery" of the gods of the Hindu religion.
Streaming services recorded significant growth in India due to the "Covid-19" pandemic, as Indians who love cinema have turned to applications in search of entertainment, in light of the closure of cinemas for more than six months during the past year.
As for "Amazon", which is already investing heavily in India, especially in the framework of its main activity, which is e-commerce, after the launch of its Indian political series "Tandaf", it was forced to "make adjustments" to this work, after it was considered by politicians from the BJP. Ruling that it involves a "mockery" of the gods of the Hindu religion.
The entire series of the series apologized after the Ministry of Information and Broadcasting informed its curators that it was receiving "a large number of complaints and petitions" against him.
The most prominent streaming platforms such as "Netflix", "Amazon" and "Disney's Hot Star" have strengthened their presence in the country of 1.3 billion people, and sought to produce local content, with the help of Bollywood stars.
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