"The genius doctor" Zhang Wenrong has closed the consultation and claims to have complete documents and can see the general practice

  On March 10, the "genius doctor" Zhang Wenrong was still at the center of public opinion.

  The reason is that Zhang Wenrong’s drug advertisements on multiple TV stations promoted different drugs with the sentence "from my great-grandfather to my generations, specializing in treating certain diseases", and declared that he "has violated The ancestors decided to offer prescriptions."

  But Zhang Wenrong is not an actor, but a practicing doctor and the honorary dean of Beijing Heniantang Hospital of Traditional Chinese Medicine.

  After the incident triggered heated discussion, Beijing Heniantang Hospital of Traditional Chinese Medicine issued a statement yesterday stating that it decided to remove Zhang Wenrong from the position of honorary dean, and stated that its advertising information has nothing to do with the hospital.

  A reporter from the Beijing News found that the hospitals where Zhang Wenrong visited the hospital include the "Beijing Jindian Diabetes Hospital" in addition to the Beijing Heniantang Hospital of Traditional Chinese Medicine.

On the 10th, the staff of the two hospitals said that Zhang Wenrong had closed the diagnosis and the time of the follow-up visit was not known.

  Previously, Zhang Wenrong's consultations at the two hospitals were all "general medicine, everything."

  On the 10th, Zhang Wenrong responded to a reporter from the Beijing News, saying, “All the documents are available, the medicine has an OTC batch number, and the TV review (verification) is very strict before it is broadcast.” Regarding the online discussion, he believed that this was a netizen through video editing. Come maliciously against Chinese medicine.

  Zhang Wenrong previously said in an interview with a reporter from the Beijing News that the different diseases mentioned in the TV commercials are lines designed by the editors based on different drugs. As for the four generations of practicing medicine, he said, "This may be added by the editors, which proves that this recipe has a long history. ."

event

"Divine Doctor" Department of Practicing Doctor, Honorary Dean of Beijing First Hospital of Traditional Chinese Medicine

  "I struggled over and over again for a month, and finally made a decision that went against my ancestors. I gave my ancestral secret recipe for free and let the pharmaceutical factory produce it in batches, so that even if I'm gone, this secret recipe can continue to save people."

  Different old people wear different clothes, and in different health and wellness videos, the almost identical lines above are said.

Recently, some netizens have edited more than 40 such drug advertisement videos together, ridiculing that these people can form a group named "Medical Doctor Universe", arousing heated discussion.

  This includes Zhang Wenrong.

  A reporter from the Beijing News found that most of the programs introduced Zhang Wenrong as a famous Chinese medicine practitioner who had practiced medicine for 50 years, with titles such as "Vice President of the Chinese Society of Dermatology Prevention and Treatment" and "Chief Physician of Beijing Multidisciplinary Research Center of Traditional Chinese Medicine".

  In different drug advertisements, Zhang Wenrong promoted drugs with the sentence "from my great-grandfather to my generations, specializing in the treatment of certain diseases", and called himself an ancestral expert in the treatment of such diseases. , "Make a decision that goes against your ancestors and offer prescriptions."

  In addition, he also wears different kinds of clothes such as ethnic costumes, suits, and Chinese jackets in different shows.

  When describing the prescriptions promoted by Zhang Wenrong, the program will also use language such as "inherited from the ancestors" and "selected as intangible cultural heritage".

Zhang Wenrong usually also cooperates with the host to introduce and emphasize to the audience that the drug is approved by the State Food and Drug Administration and has the approval number of "National Medicine Standard".

  After the "general doctor" video sparked heated discussion, some media found that Zhang Wenrong in the advertisement video was the same person as Zhang Wenrong who was in the Beijing He Niantang Hospital of Traditional Chinese Medicine, and he was the deputy chief physician and honorary dean of the hospital. As the "Red Wall Traditional Chinese Medicine".

Follow-up

Dismissed from the hospital and responded that he would work in a quiet period

  Public information shows that Beijing Heniantang Traditional Chinese Medicine Hospital is located in Guang'anmen, Xicheng District, Beijing. It is a Chinese medicine (general) hospital and a designated hospital for Beijing medical insurance.

  On March 9th, Beijing Heniantang Hospital of Traditional Chinese Medicine issued a statement saying that Zhang Wenrong was the visiting doctor of the hospital Behavior), all of its advertising information has nothing to do with the hospital, and Zhang Wenrong was removed from the position of honorary dean.

  The statement mentioned that Comrade Zhang Wenrong is only a visiting doctor in our hospital. The hospital has never asked Comrade Zhang Wenrong to make various advertisements on any media, websites and WeChat under any name, nor has it served patients through any website, WeChat and QQ. Diagnose and prescribe.

  Currently, there is no Zhang Wenrong's name in the "Physician Team" column on the official website of Beijing Heniantang Hospital of Traditional Chinese Medicine.

  On the 10th, Zhang Wenrong replied to a reporter from the Beijing News that “all the documents are available, and the medicine has an OTC batch number, and the TV review (verification) is very strict before it is broadcast." Regarding the online discussion, Zhang Wenrong believed that this was someone deliberately attacking Chinese medicine. , "Who can (suddenly) come to more than 40 (Chinese medicine) experts and take another screenshot."

  According to the data, OTC drugs refer to non-prescription drugs, that is, drugs that are convenient for the public to use. Under the premise of ensuring drug safety, they can be purchased without a doctor or other medical professionals after they have been prescribed or approved by the national health administration. The public can use it by themselves based on their own judgment and in accordance with the drug label and instructions for use.

  Previously, Zhang Wenrong said in an interview with a reporter from the Beijing News that the different diseases mentioned in TV commercials are lines designed by the director based on different drugs. "The director said this medicine, you have to follow him. Why did he choose me to go? Because we are old Chinese medicine practitioners and general practitioners."

  As for the four generations of medical practice, Zhang Wenrong said, "This may be added by someone else’s editor and director, which proves that this recipe has a long history." In response to a statement issued by Beijing He Niantang Hospital of Traditional Chinese Medicine, it decided to remove its honorary dean. Zhang Wenrong said, He will be quiet for a while before working after the clinic is closed.

Visit

The clinic visit has been suspended, and the registration fee was 100 yuan before

  Among the hospitals where Zhang Wenrong practiced more, in addition to the Beijing Heniantang Hospital of Traditional Chinese Medicine, it also included the "Beijing Jindian Diabetes Hospital."

  According to Tianyan Check, Beijing Jindian Diabetes Hospital Co., Ltd. was established in 2013 and belongs to a private hospital. Its business scope includes internal medicine, surgery, traditional Chinese medicine, internal medicine, surgery, stomatology, etc.

  On the afternoon of the 10th, a reporter from the Beijing News visited Beijing Heniantang Hospital of Traditional Chinese Medicine. Many hospital staff said that Zhang Wenrong would come to the hospital every Tuesday and Saturday for consultation.

  At present, Zhang Wenrong has suspended reception in this hospital. As for the specific reasons, the staff of the above-mentioned hospitals are not clear.

  In Beijing Jindian Diabetes Hospital, you can see Zhang Wenrong's name in the "Diabetes Rehabilitation Center" column of the "Introduction to Famous Doctors" in the hospital.

According to the above introduction, Zhang Wenrong is a well-known Chinese medicine expert Mr. Yang Jisheng, the academic inheritor of Chinese medicine leader Professor Lian Ruan, the former director of Lv Bingkui Chinese Medicine Clinic, and the researcher of Qidong Yangxue Capsule.

  According to the hospital staff, the above-mentioned propaganda content is true, "He is a well-known old Chinese doctor, and the registration fee is 100 yuan, (every time he comes to the hospital for consultation), he is picked up by special car."

  The above-mentioned staff mentioned that Zhang Wenrong started in the hospital for consultations before this year. He only came for half a day a week. He had a fixed visit time on Thursday morning and mainly treated diabetes. He had done acupuncture and moxibustion for patients with sugar feet before. , His feet would fester, Dr. Zhang gave him a needle, and then he began to close his mouth."

  The above-mentioned staff members made an appointment for Zhang Wenrong for the patient today and got the news that Zhang Wenrong will not go to the clinic in the near future, and the next visit time is undetermined. "It's not because Dr. Zhang is sick. I don't know the specific reason."

Stretch

Zuozhen Hospital was suspected of engaging in Internet audio-visual program services without authorization

  On the afternoon of the 10th, a reporter from the Beijing News found that Beijing Heniantang Traditional Chinese Medicine Hospital Co., Ltd. was established in April 2012. Its business scope includes the medical laboratory department; the electrocardiogram diagnosis specialty, the traditional Chinese medicine department; the internal medicine specialty; the surgery specialty; the obstetrics and gynecology department Professional etc.

  On June 13, 2019, Beijing Heniantang Traditional Chinese Medicine Hospital Co., Ltd. was once subject to administrative punishment. The punishment was that "the unit spread "Crane Hall: The Secret of Health Care of the Time-honored Brand", "Qianyuan Paste Film", etc. on the website it operated. For Internet audiovisual programs, the "License for Information Network Dissemination of Audiovisual Programs" could not be provided on the spot, and it is suspected of illegal acts of engaging in Internet audiovisual program services without authorization."

  The punishment results are "warning" and "a fine of 1,000 yuan."

  In addition, the Weibo titled "Professor Zhang Wenrong of Chinese Medicine" showed that Zhang Wenrong's work unit was in the "Cirui Clinic".

  On the 10th, a reporter from the Beijing News contacted the staff of the company through the Tianyan Check information. The other party said, "Zhang Wenrong was here for consultation in 2012, but the outpatient clinic of Cirui has long been cancelled by the Health Bureau."

  A reporter from the Beijing News found that Beijing Cirui Clinic Co., Ltd. had its business license revoked on April 20, 2018, because "it has not opened business for more than 6 months after its establishment, or has ceased business by itself for 6 consecutive months after its establishment. More than a month."

  In addition, on July 10, 2017, the company was included in the list of business abnormalities by the Haidian Branch of the Beijing Municipal Administration for Industry and Commerce for “not publishing the annual report in accordance with the time limit specified in Article 8 of the Interim Regulations on Enterprise Information Disclosure”.

lawyer

TV stations should review the programs they broadcast

  Gan Shirong, a lawyer from Beijing Yingke Qishi Firm, said that Zhang Wenrong used false speech in the process of propagating drugs and he needs to be responsible for his own remarks, but the TV station should bear the main responsibility, and the TV station should review the programs it broadcasts. "Because if the TV station does not invite him, or if it does not broadcast, he will not have such influence and cannot carry out such propaganda."

  According to the provisions of Article 68 of the Advertising Law, “radio stations, television stations, newspapers and audiovisual publishing units publish illegal advertisements, or publish advertisements in disguised form in the form of news reports, or in disguised forms of disguised release of medical treatment, medicine, and medical treatment in the form of introduction of health and health knowledge. For advertisements of equipment and health food, the market supervision and management department shall impose penalties in accordance with this law."

  The “Notice on Further Strengthening the Broadcasting Management of Medical and Health Care Programs and Medical Advertisements" issued in 2016 also mentioned that it is strictly forbidden to directly or indirectly publish advertisements and promote products for medical and health care programs in the form of introducing medical, health, and health care knowledge. and service.

  In addition, Gan Shirong believes that if Zhang Wenrong becomes the spokesperson of the product and still recommends and proves the goods or services in the advertisements knowing or should know that the advertisement is false, the illegal income may be confiscated by the market supervision and management department, and the illegal income may be doubled. Fines less than twice the above.

  "If viewers purchase related products through TV programs and find that there is no effect mentioned in the advertisement, they can file a civil lawsuit through the "Product Quality Law" and other related laws and regulations." Gan Shirong reminds consumers not to blindly follow when buying products. Read the product instructions carefully; if you see a medicine that meets your symptoms, you can consult a trusted doctor about whether you need to buy it, which can reduce the risk of being deceived to a certain extent.

  Beijing News reporter Wang Chang, intern Niu Qingyan and Zhu Shichen