Ma Xiaolin, member of the National Committee of the Chinese People's Political Consultative Conference and President of Henan Museum: The
integration of tradition and innovation makes "Tang Palace Night Banquet" "out of the circle"
Ma Xiaolin, member of the National Committee of the Chinese People's Political Consultative Conference and President of Henan Museum.
Photo courtesy of the interviewee
"The wind blows the fairy robe, like a feather dance." This year's Spring Festival and Lantern Festival, the "Tang Palace Night Banquet" and "Lantern Festival Wonderful Night", which showcased Henan cultural relics, were widely praised once they were broadcast. Some netizens quoted this sentence. The poem expresses admiration.
Ma Xiaolin, a member of the National Committee of the Chinese People's Political Consultative Conference and Dean of Henan Museum, is one of the team members behind the scenes. He said that in today's multiculturalism, traditional culture still has strong demand, and the integration of tradition and innovation makes these two programs so" Out of the circle".
This year, at the National Congress of the People's Republic of China, Ma Xiaolin brought a number of proposals. He suggested that archaeology and natural sciences, humanities and social sciences should communicate more to broaden their horizons; at the same time, he suggested that the work enthusiasm of cultural relics protectors should be improved to better protect cultural heritage.
Talk about the proposal
To broaden the international perspective of archaeology
Beijing News: What proposal did you bring to the two sessions this year?
Ma Xiaolin: One of my proposals is about using archaeological results to enhance cultural self-confidence.
The State Administration of Cultural Heritage has implemented many major projects, such as the "Chinese Culture Discovery Project" and "Archaeological China". I think it is possible to carry out large-scale surveys and research on key areas and key sites.
At the same time, we must further open the door to engage in archaeology. Archaeology needs to communicate more with other disciplines. For example, strengthening close ties with natural disciplines can improve our ability to analyze problems; communicating more with humanities and social disciplines can help construct archaeology. ability.
At the same time, it is necessary to broaden the international perspective of archaeology and tell the story of China to the world.
Strengthen the comparative study of human civilization, continue to carry out Chinese and foreign joint archaeology, focus on cultivating a group of young and middle-aged experts with international perspectives, accelerate the establishment of a human civilization identification standard and evaluation system with Chinese characteristics, and enhance the influence of Chinese archaeology in the international archaeological community. The right to speak.
Another proposal is about giving full play to the role of cultural relics protectors.
There are more than 700,000 immovable cultural relics in the country, most of which are distributed in the wilderness and inaccessible places. The task of cultural relic protection is very heavy.
Localities can introduce targeted policies, increase funding, strengthen the management and training of cultural relics protectors, play a typical exemplary role, and increase the enthusiasm of cultural relics protectors, so as to better protect cultural heritage, inherit and promote Chinese excellence Traditional Culture.
The Beijing News: You once suggested that you should use modern media technology to make Oracle out of the "coldness". How is this work progressing?
Ma Xiaolin: As the oldest mature script in our country, oracle bone inscriptions are the precious cultural heritage and spiritual wealth of the Chinese nation.
In 2019, I submitted a proposal on "Further Strengthening the Promotion of Oracle Bone Inscriptions". One of the suggestions is to use modern media technology to publicize and promote Oracle Bone Inscriptions.
In recent years, all walks of life have noticed a significant increase in the attention and importance of Oracle, and there have been many useful attempts in the application of Oracle's modern media technology.
For example, in 2019, the National Museum of China launched the "Zheng Gu Ze Jin-Oracle Bone Inscriptions Cultural Exhibition", which provided a large audience with a modern "opening method" of Oracle Bone Inscriptions with multimedia and auxiliary exhibits.
In December last year, the country’s first AI oracle-bone conjugated product, "Zhu Duoduo", jointly developed by Henan University and Capital Normal University, was put into use, introducing artificial intelligence into the field of paleographology for the first time.
Experts in the industry commented that it has "epoch-making significance", and for the first time in a real sense, it has realized batch integration of oracle bones with artificial intelligence.
In the second half of last year, the main exhibition hall of Henan Museum was closed for renovation and reopened to the outside world. In the new exhibition, many technological methods and interactive experiences that young people like have been added to interpret and display oracle bone inscriptions and better promote oracle bone inscriptions.
Talk about "out of the circle"
"The Wonderful Night of Lantern Festival" takes only five days from the creation of the idea to the presentation
Beijing News: This year's Henan Spring Evening, the show "Tang Palace Night Banquet" showing Henan cultural relics was very "out of the circle".
After that, Henan Satellite TV launched the "Wonderful Night of Lantern Festival", which was also well received.
Can you tell us the behind-the-scenes story of the planning and shooting of this show?
Ma Xiaolin: Actually before the Spring Festival, Henan Satellite TV had already recorded the Lantern Festival Gala to be broadcasted. Due to the popularity of "Tang Palace Night Banquet", "A Wonderful Lantern Festival Night" was specially produced to thank netizens and fans.
On February 18, the first day after the Spring Festival, Wang Guosheng, Secretary of the Henan Provincial Party Committee, made a special trip to the Provincial Party Committee Propaganda Department for investigation, focusing on the analysis of Henan Spring Festival Gala "Tang Palace Night Banquet" and other cases; the Standing Committee of the Provincial Party Committee and the Propaganda Department Yangtze Tomb personally coordinated Guide the Lantern Festival Gala program.
Later, Henan Radio and Television Station, Henan Museum, Zhengzhou Song and Dance Theater and other units worked together. The program's creative team analyzed the suggestions of many netizens and found that their focus was on traditional culture.
After repeated arguments and consensus, on February 20, the ninth day of the first lunar month, it was decided to overthrow the original program plan, learn from the experience of "Tang Palace Night Banquet", and adopt the method of "traditional culture + modern technology" to emphasize history and variety shows. The program is combined with a group of painted musical and dancing girl figurines displayed in Henan Museum as cultural guides, using artistic techniques to integrate the life scenes and emotions of the Tang Dynasty dance figurines into the works.
From the creation of the idea to the final presentation of "The Wonderful Night of Lantern Festival", there are only five days.
One of the film crews recorded in Henan Museum. In order not to affect the normal visit of the audience, the shooting time was arranged in the evening on Saturday and Sunday and during the day on Monday.
In order to hurry up, the film crew kept going all night long.
As far as I know, other film crews also filmed in Zhengzhou, Luoyang, Kaifeng, Dengfeng, etc. simultaneously.
Beijing News: Why do you think "Tang Palace Night Banquet" and "Wonderful Lantern Festival Night" are so popular?
Ma Xiaolin: In recent years, TV programs such as "National Treasure" and "If a National Treasure Can Talk" have continued to be popular. Hanfu has appeared more and more frequently on the street. Some college entrance examination champions have chosen the "unpopular" archaeology. Netizens are also very interested in Chinese culture.
It can be seen that in today's prevalent multiculturalism, traditional culture still has a strong demand.
Under this background, the "breaking circle" of traditional culture is at the right time. It is not accidental that "Tang Palace Night Banquet" and "Wonderful Lantern Festival Night" can be popular and Henan Museum can "out of the circle".
The innovation of expression has re-awakened the original great charm of traditional culture, and the integration of tradition and innovation has made the excellent traditional culture attract countless fans again and again.
Talk about innovation
"Wake up" historical relics with new technologies such as 5G and AR
Beijing News: In addition to out-of-circle programs, Henan Museum has also launched cultural and creative products such as blind archaeological boxes and ancient coin chocolates that young people like very much in recent years. Why do you think of designing these products?
Ma Xiaolin: The new generation represented by the post-95s and post-00s is gradually growing into the main force of cultural consumption. They are the largest and most active purchasing power of this kind of cultural and creative products.
Therefore, when we develop cultural and creative products, we take the youth group as the key target group and think about how to achieve the organic integration between "tradition" and "new trend", so that cultural relics can "live".
We hope to use cultural and creative products to continue the vitality of cultural relics, extend the museum's communication and education functions, and attract them to understand the long-standing, extensive and profound Chinese culture from another perspective, close the distance between them and historical culture, and subtly fall in love with traditional culture.
Beijing News: To attract more audiences, what should the museum do?
What will Henan Museum do in the future?
Ma Xiaolin: I think the expansion of the museum’s IP development will better activate the use of cultural relics in the collections, make the rich history novel and interesting, fashionable and diverse, and let the spread and development of traditional culture fit the trend of the times and integrate organically with contemporary social life. Satisfying the ever-changing personality pursuits of young people is an effective way to attract more audiences, especially young people.
Specific to the Henan Museum, we also have a direction to work hard.
For example, through in-depth research on cultural relics resources in the collection, we can explore the elements of traditional culture that are more easily understood and accepted by the public, and find the point of convergence between traditional culture and contemporary social life.
In addition, accurately grasp the characteristics of young people's curiosity and thirst for knowledge, put aside their burdens and communicate and dialogue with them sincerely, and effectively combine cultural products with modern trends, so that traditional culture is no longer boring and boring, but in form and content. Be interesting.
At the same time, we will also use 5G, AR and other new technologies to "wake up" historical relics, so that the "history in the window" will move toward a "participatory, experienceable, and interactive history", by creating themed space and scene experience to minimize the size The distance between the museum and the audience.
Beijing News reporter Zhang Chang