Chinanews client, Beijing, February 2 (Reporter Song Yusheng) Recently, many listed companies in the film and television industry have successively announced 2020 performance forecasts.
After experiencing the impact of the epidemic and gradually recovering, what is the situation of film and television companies?
The reporter combed through the performance forecasts of various companies and found that although the relevant performance was affected by the epidemic to varying degrees, most of the statements showed that companies are gradually returning to normal tracks.
The film and television industry is still promising.
Data map: On the evening of July 23, 2020, at Wanda Studios Shijingshan Wanda Plaza store, the audience wear masks and are seated separately, waiting for the zero-point show to start.
Photo by Ren Siyu, China News Service
Loss under the epidemic
The impact of the epidemic has caused major film and television companies to experience a different year.
After half a year of suspension of domestic theaters, although the film and television industry has been recovering, from the perspective of the performance of the whole year, a considerable number of film and television companies cannot avoid losses.
According to the current performance forecast, the loss-making film and television companies in 2020 account for a large portion.
Among them, Wanda Films is the one with the most losses among the film and television companies that recently announced the 2020 annual performance forecast.
The company expects that the net profit attributable to shareholders of listed companies in 2020 will be a loss of 6.15 billion to 6.95 billion yuan, far more than the loss of over 4.7 billion in 2019.
The reasons for the performance changes given by the company include the suspension of theaters affected by the epidemic, the failure of the company's main investment and control films to be released as scheduled, and the delay in the production of some film and television dramas.
Data map: As of March 2020, a movie theater in Wangjing, Chaoyang District, Beijing, was still closed.
Photo by China News Agency reporter Hou Yu
Wanda Movies is not the only one that has similar situations.
China Film Co., Ltd. expects that its 2020 performance will show its first loss since its listing: the net profit attributable to shareholders of the listed company in 2020 will be between -465 million and -675 million.
Hengdian Film and Television estimates that the net profit attributable to shareholders of listed companies in 2020 will be -450 million to -490 million.
Huayi Brothers estimates that the net profit attributable to shareholders of listed companies in 2020 will be a loss of 780 million-980 million yuan.
It is worth mentioning that compared with the loss of nearly 4 billion yuan in 2019, although the company's net profit has not yet turned positive, the loss has narrowed.
The performance forecast mentioned that "Yaobai" was the first domestic blockbuster to be screened in theaters after the industry resumed work, with a cumulative box office score of more than 3.1 billion yuan; "Kingangchuan" has a cumulative box office score of more than 1.1 billion yuan.
The poster of the movie "Yao Bai".
How to be profitable?
However, under the influence of the epidemic, companies in the film and television industry have also made profits.
For example, Enlight Media expects that the net profit attributable to shareholders of listed companies will reach 230 million to 300 million yuan in 2020. Although it is down 68.34%-75.73% from the same period last year, it still maintains profitability.
The total box office of the films that it participated in investment, distribution or assistance in promotion and included in the box office of this reporting period was approximately RMB 6.787 billion.
These include films such as "Eight Hundreds", "Buckwheat Crazy", "Jiang Ziya" and "King Kong River" that have received attention before.
Huace Television will turn losses into profits in 2020.
The company expects that the net profit attributable to shareholders of listed companies will reach 375-425 million yuan in 2020.
The performance forecast shows that the company will start 17 TV series 573 episodes in 2020, 112 episodes more than the same period of the previous year, collect 10 episodes, and broadcast 13 episodes.
Well-known drama series include "Diplomatic Storm", "Love Apartment 5", etc., "In the Name of Family", "became the champion of Mango TV ratings."
It is worth mentioning that Mango SuperMedia expects a substantial increase in net profit in 2020: the net profit attributable to shareholders of listed companies is expected to be 1.9 billion to 2 billion yuan, an increase of 64.32%-72.97% over the same period last year.
The company's performance forecast stated that popular variety shows such as "Sister Riding the Wind and the Waves" and popular drama series such as "In the Name of Family" have effectively driven the company's advertising revenue and membership revenue growth.
It can be seen that high-quality content products have enabled some film and television companies to achieve growth under the epidemic.
Data map: The audience took pictures with their mobile phones before watching the movie.
Photo by China News Agency reporter Hou Yu
What is the prospect of the film and television industry?
The reporter also noticed that for the future, many companies have mentioned film and television works that everyone cares about.
Wanda Films, which suffered a serious loss last year, said it has a richer reserve of content.
Including works such as "Detective Chinatown 3", which were not released as scheduled due to the epidemic, and "The Trumpeter in Place" will be broadcast this year.
Among them, the pre-sale box office of "Detective Chinatown 3" has exceeded 100 million yuan a few days ago.
Huayi Brothers, whose losses have significantly narrowed down, has also completed many works and entered the post-production stage. The film "Hello, Li Huanying" invested by it will be released during the Spring Festival.
In contrast, Beijing culture, which has attracted attention in recent times, seems to be less optimistic about its prospects.
The performance forecast pointed out that the costume TV series invested and produced by the company is affected by the public opinion events of the main actors, and there is a major uncertainty about whether the drama can be broadcast.
Data map: In July 2020, in a movie theater in Chaoyang District, Beijing, audiences were seated at intervals and wearing masks to watch the movie.
Photo by China News Agency reporter Hou Yu
As for the overall future situation of the film and television industry, companies in the film and television industry have shown a relatively optimistic attitude in their performance forecasts.
Wanda Films stated that business conditions have gradually recovered since the resumption of work, and the company’s box office and movie attendance have recovered better than the industry average; the company’s domestic theaters have turned losses into profits in the fourth quarter and operating profits have increased year-on-year.
It also mentioned that although the current epidemic is still recurring, as the domestic epidemic prevention and control gradually stabilizes, the Chinese film market is expected to continue to improve at both ends of the supply and demand, and the industry's prosperity will further recover.
The reporter noted that at the end of January this year, the data released by the National Bureau of Statistics showed that in 2020 the operating income of cultural and related industries above designated size nationwide increased by 2.2%.
An article published on the official website of the National Bureau of Statistics stated that in 2021, as my country's national economy continues to recover steadily, cultural consumption demand will be further released, the scale of the cultural industry will continue to expand, and the recovery of the cultural market will continue to consolidate.
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