Free space

A good example

Faisal Muhammad Al-Shamri

January 30, 2021

The relationship between development, innovation and creativity, and keeping pace with modernization, is a difficult and complex relationship, and change is always a challenge whose degrees vary according to the institution’s culture and the awareness of its members and leadership.

Banks see digital currencies such as Bitcoin as an existential threat to them and their traditional foundations.

The latest examples of cunning, wisdom, wisdom and seizing opportunities for a positive purpose are what the US Democratic Senator, Bernie Sanders, has done to the campaign of mockery and bitter and sarcastic comments about him, and his outfit at the inauguration of the US President, Joe Biden, to the extent that the public is distracted from the developments of the ongoing efforts to isolate the former president And until the inauguration of the new president, for his team to print a shirt with his picture printed on clothes that did not match the rules of uniforms and wool gloves that occupied the world to mock him or scarf him, to sell the shirt for 45 dollars.

His team was able to sell the first group in less than half an hour, achieving $ 1.8 million allocated to charitable work in his state, setting a wonderful example and a role model in exploiting the opportunity to achieve a noble goal, transforming bitter irony to fund humanitarian work, and accepting what some saw as a (fall) in choosing clothes, to support Huge money for humanitarian work.

What this Senator did, we may witness in the future an attempt to imitate him from others, but he is proud that the role model and the original model belongs to him.

The same applies to several parties, for example many banks, which see digital currencies such as Bitcoin as an existential threat to them and the traditional foundations of their work, which is similar to what taxi drivers saw about the Uber application, and in many countries they demonstrated and destroyed vehicles they suspected It is included in the delivery services for this application, instead of focusing on researching challenges and ways to improve services and how to enhance customer satisfaction and loyalty.

I remember that we were on an official work mission in one of the developed European countries at the end of January 2016, when we were surprised by an attack on the vehicle that was carrying us, stealing the vehicle's key and throwing packages of water, sand and flour, in deliberate sabotage, to discover later that they thought that the vehicle provided Uber services », And that there are simultaneous demonstrations and acts of sabotage in several cities, with the aim of protesting this service and the revolutionary application that has changed the traditional concepts of transportation.

Several hotel chains hated the "Airbnb" app, as well as the case between cinema and "Netflix", but as we all realize that "the continuation of the situation is impossible."

Flexibility and seizing opportunities are evidence of wisdom, cunning and accumulated experiences, which may not be a characteristic for many, but rather a rare characteristic that must become among the institutional features, complement and enhance institutional agility and integrate with special capabilities that show unconventional institutional maturity and highlight leading institutions capable of facing challenges. Crises and their transformation into opportunities, so let us change before we change. Between competition and hatred, there is an increasing gap, and we have a good example in Nokia.

A Digital Transformation Consultant, Lecturer, and Certified Organizational Excellence

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