- I have a hard time seeing the legal basis, says Stefan Widmark, a lawyer specializing in intellectual property law, to Kulturnyheterna.

Admittedly, it is possible to trademark both your name and your image, and it is becoming increasingly common to do so in Sweden as well, he says.

And the popular criminology professor belongs to those who have registered their own trademark, however, that applies to the name and not his image.

But Stefan Widmark does not believe that Bingo Rimér's portrayal of Leif GW Persson constitutes trademark infringement.

Hear more of Stefan Widmark's reasoning in the video.