Musicians and poets host the new DMC Amplify program

Dubai Media City is promoting promising artists live

  • Dubai Media City has a proven track record of supporting new creators, musicians and artists through major initiatives and competitions.

    From the source

  • Big Haas: "We must all support and shine a spotlight on local artists."


Dubai Media City, the region’s largest media and content business complex, has launched a new direct program, called DMC Amplify, to promote artists in the region, spread influential stories and interact with the community.

The series of digital episodes will include interesting conversations and live performances by emerging poets, musicians and artists, which will be broadcast across the country on Facebook and YouTube Live.

Radio superstar Big Has, who has transformed the region’s industry, after his first-of-its-kind hip-hop radio show in Saudi Arabia, will meet a new guest every month.

He will be joined in the first session by promising rapper Molham, known for his clever play of Arabic and English words.

The first episode will be broadcast live next Friday and will be recorded at in5 Media Business Incubator in Dubai Production City.

For his part, Director General of Dubai Media City, Majid Al Suwaidi, said: “Shedding light on promising new artists entering the worlds of a creative industry worth billions of dollars in the region is very important to members of our media community,” adding, “For nearly two decades, we have sought To showcase emerging talent and provide a platform for them to reach a larger audience, by participating in exciting annual events.

DMC Amplify is a natural extension of this effort, and we are happy to see it happen. ”

For his part, Big Haas emphasized that “working with Dubai Media City is a source of great happiness, because it continues to show love and support for the creative community in the UAE, and we must all provide support to local artists and shed light on them, and for this reason our cooperation is important, as it will host the new program. Artists tell real stories about their struggles and successes, and I am very excited to start the program. ”

It is noteworthy that Dubai Media City has a proven track record of supporting new and emerging creators, musicians, and artists through major initiatives, events and competitions, such as Dubai Lynx, as local artist Rami Afifi was asked to design an eye-catching mural that extends along Falak Street, and this artwork immortalizes a diverse group of people. , Who work in the region's largest media community.

From Dubai Media City, Jam at Home program was launched in the midst of the spread of the "Covid-19" epidemic, to become in light of the epidemic a suitable alternative to Thursday Lunch Jams, which was very popular, as it provided community members with an entertainment experience, during the lunch break, in an attempt to increase Productivity and reduce work stress.

International guests

Dubai Media City is known as a leading destination for live events.

The city's attractions include the award-winning amphitheater that hosts events from concerts to food festivals, and earlier this year hosted Lionel Richie, Snow Patrol and Stormsay, and world-class DJ Martin Garrix, to take part in mega shows.

Majid Al-Suwaidi:

"For two decades, we have sought to showcase and provide a platform for emerging talent."

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