At the foot of the ox-back beam, cultural tourism endows the patron with a new connotation
[Towards our well-off life]
Entering the Qinling Mountains, everything is green. When I came to Niubeiliang, the "green pearl" in the eastern part of the Qinling Mountains, it coincided with a shower. The gurgling stream was accompanied by the singing of insects and birds. The moss on the stones and the shady green trees along the way were especially delicate after the rain.
This is the green water and green mountains with both appearance and connotation-the Qinling "harmonious north and south, and the world". It is a national-level cattle back beam with rare animal and plant resources such as takin, forest musk deer, black stork, yew and red cedar. The nature reserve is the area with the richest biodiversity in the eastern section of the Qinling Mountains. On April 20 this year, General Secretary Xi Jinping came here as the first stop of his Shaanxi inspection and praised it as "a natural oxygen bar raised by a boudoir."
This is the Jinshan Yinshan with both value and long-term considerations-in the cultural tourism town of Zhongnan Shanzhai close to Niubeiliang, Yang Chuanhong welcomes a group of tourists in his shop "Laodoufufang"; in Niubeiliang and Zhongnan The cottage is located in Zhujiawan Village, Yingpan Town, Zhashui County, Shaanxi Province. Liu Taiqing, the owner of "Shuangyan Farmhouse", has just sent away some guests from Xi'an.
"In the past, relying on mountains and eating mountains, digging medicinal materials, cutting wood, and cutting bamboos, you had to go out to work if you couldn't make much money. Now relying on mountains and mountains is to protect the green waters and mountains in front of your house and eat the long-term meal of eco-tourism." Hu Pingzhi, secretary of the Party branch of Zhujiawan Village, is not without emotion.
The mountain is still that mountain, but nowadays, patrons and mountains have new connotations.
New life in cultural tourism town
In summer, more and more people come to Niu Beiliang to escape the summer, and Yang Chuanhong's tofu business is also booming.
"At the time of last summer vacation, when the business was at its best, I could earn about 4,000 yuan a day. I made about 60,000 yuan in the first half of this year. After calculating, it is not a problem to earn more than 100,000 yuan for the whole year." Talking about income, Mr. There was a smile on Yang's face.
Two years ago, Lao Yang never dared to think that one day he would be able to open a tofu shop, the tofu shop could become an Internet celebrity shop, and he could get rid of poverty and live a new life by selling tofu. "Before I was a poor household in the local bay village of Hongyansi Town in the county. The old and the young were sick and went to school, and they could not make much money by farming for odd jobs for a year." At the beginning of last year, the help cadres learned that Lao Yang has a good skill in making tofu, and coordinated him to start a business in the Folk Village, Zhongnan Shanzhai Cultural Tourism Town, with rent-free and tax-free fees for two years, and a monthly security subsidy of 1,800 yuan . "There are many supporting policies in the scenic area. My wife and I spent a total of more than 20,000 yuan to buy things for opening a store. This'Lao Doufu Fang' has slowly started up, and the business has been good. Last year, we got rid of poverty and brought a new life. It's coming." Old Yang said cheerfully.
There are not a few people like Yang Chuanhong who start their own businesses and get rid of poverty in Zhongnan Shanzhai Cultural Tourism Town. "During the construction period, we have driven 18,180 local people to find employment, and the per capita income has increased by 9,000 yuan, including 2,206 poor people. Innovate the development model of'Jingmin Family' and'Company + Farmer + Industry', and unified planning and construction of Laolin Inn. 123 households with 483 people were resettled. In the five months of operation last year, the average income of the resettled households increased by 20,000 to 30,000 yuan, and the highest income could reach more than 200,000 yuan. The opening of the folk culture village also stimulated the industry and delighted tourists , Enriched the people." Huo Guobo, deputy general manager of Zhongnan Shanzhai Tourism Development Co., Ltd. introduced.
In Zhashui County, there are more people starting a new life in characteristic towns-Zhongnan Shanzhai Cultural Tourism Town, Fungus Town, Qinling Time Health Care Town, Niubeiliang Town and other characteristic small towns The town is not only a characteristic industrial park, but also a tourist product. Zhashui County built resettlement sites in small towns, allowing poor people to move into scenic spots, and driving more than 2,000 poor households to increase their income and get rid of poverty.
New hope in the beautiful countryside
Sunflowers sway in the wind, hydrangeas clusters, winding creeks and bluestone paths stretch into the distance, and you can see the Qinling Mountains. In Zhujiawan Village, the first batch of named "China's Most Beautiful Leisure Villages" in the country, the idyllic scenery spreads out. The "Shuangyan Farmhouse" of Liu Taiqing's family is hidden in this green hills and green waters.
"Shuangyan Farmhouse" is named after Liu Taiqing's two daughters, Liu Yunyan and Liu Yunshuang. Speaking of which, running a farmhouse is still derived from the words of the younger daughter Shuangshuang. "My aunt's family opened a farmhouse in the village very early, and my mother was there to help. I saw my aunt's small building and told my parents that I also want to live in that kind of house." 14-year-old Liu Yunshuangyi I feel a little embarrassed from the past.
Why "want to live in such a house"? In the past, Liu Taiqing's family lived in a brick house that leaked after heavy rain. The house was broken and there were too many people to live. But living in a "like house" is easier said than done for Liu Taiqing, who has two children going to school, her mother-in-law is sick and needs his wife to take care of him, and who can't make much money by working outside for a year?
In 2015, Liu Taiqing's family became a poor household with a registered card. With the implementation of a series of supporting policies such as skills training, discount loans, and incentive funds, Liu Taiqing's family moved into a three-story small building, and the "Shuangyan Farmhouse" was also in 2016. Opened. In recent years, Niubeiliang and Zhujiawan have become more and more famous, more and more tourists, and Liu Taiqing's income has increased. "After the farmhouse was established, we were lifted out of poverty. Now the net income of the farmhouse alone is more than 50,000 yuan a year." Liu Taiqing said happily.
Family conditions are good, and Liu Yunyan, the eldest daughter who is studying in Xi'an, has the confidence to continue her studies. "When I first went to school, because my family was poor, I didn't plan to upgrade to a college. Now it's different. I took the college entrance exam last year and I am currently studying for a bachelor's degree." Liu Yunyan told reporters.
The daughter is Liu Taiqing's hope. Now, her daughter can continue to study without any worries. Liu Taiqing feels that there is more hope in life.
New ideas in the ecological rice bowl
Over the past few years, Zhashui County has seized the endowment of tourism resources and used global tourism development as its core driving force. It actively explored the deep connection between the tourism industry and poverty alleviation. Through the “cultural tourism and enriching people” initiative, farmers who once engaged in farming can directly enter the tertiary industry , Eat "tourism rice", get rid of poverty, and confidently embark on the road of prosperity. According to statistics, Zhashui County received 10.15 million tourists in 2019 and achieved a comprehensive income of 5.88 billion yuan. The county's tourism industry has driven more than 3,500 poor households and more than 11,000 people to achieve stable income growth.
But can "travel rice" be eaten for a long time? "Hu Pingzhi" are thinking, "Yang Chuanhong" and "Liu Taiqing" who have lived a good life also have a new understanding-the development of tourism is always inseparable from a good ecological environment, and "tourism food" must be eaten for a long time. Serve the ecological rice.
As the first batch of pilot villages in Zhashui County to promote the operation of farmhouses, Zhujiawan Village has relied on Niubeiliang Scenic Area to open farmhouses since 2010. In 2015, the high-end homestays represented by Huajin Garden and Yunlin Hut have been more traditional The farmhouse is undergoing transformation and upgrading, and at the same time, the country house and country inn with distinctive North American style such as No. 97 Station are introduced. In 2017, Zhujiawan Village also introduced Huida Company to build a Yangpo Yard B&B cluster as a whole, building 13 high-end themed B&Bs, realizing the triple jump from farmhouse to inn to B&B.
"In order to protect the environment, we strictly control the quantity during the development of farmhouses and homestays. The current philosophy is not to blindly develop quantity, but to pay more attention to quality." Hu Pingzhi said that the village has improved the quality and service of farmhouses. , There is a special cleaning company to clear, transport and recycle garbage, and infrastructure construction such as sewage treatment is gradually improved.
On the one hand, it is the control of the overall layout of the village, and on the other hand the improvement of the overall awareness of the villagers. "Our village was developed based on ecology. Now everyone's concept has changed. Natural resources are no longer requested but protected. Villagers know how to carefully care for plants and trees, and raise green waters and mountains." Hu Pingzhi Say.
People live up to the green hills, and green hills will definitely live up to others. In the eastern part of the Qinling Mountains, at the foot of the ox-back beam, a well-off life is within reach.
(Reporter Chen Chen Wang Yuanfang Zhang Zhehao)