A series of visits and meetings began with the cultural and creative sector

Latifa bint Mohammed: Today’s challenges, a new story of Dubai’s successes

  • Latifa bint Mohammed during her tour of the Dubai Design District. From the source

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Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chair of the Culture and Arts Authority in Dubai, said: “The past few months have been full of challenges and difficult circumstances, which have reflected on everyone, especially the creative cadres and actors in the sector. But I am happy to see the spirit of challenge and perseverance of everyone to surpass this exceptional phase, and proud of the sector’s flexibility and determination to continue the process of innovation, as it is an effective tool in facing challenges and finding innovative solutions that ensure business continuity and interaction with the public during this difficult period, and I see this as nothing but a new story from The many success stories in Dubai »

This came during her visit yesterday to the Dubai Design District (d3), at the start of a series of inspection visits to a number of cultural and creative sites in Dubai, with the aim of identifying the conditions of the cultural and creative sector in the emirate and its workers and specialists in its various fields, in light of the repercussions The result of the global crisis represented by the "Covid-19" pandemic, which affected various vital sectors around the world.

New reality

Her Highness added: “There is a need to start dealing with the new reality, as this calls for strengthening the concerted efforts and raising the level of cooperation between all influential parties in the creative sector to overcome this stage, and we believe in the importance of constructive dialogue as an important basis to support our goals for the future, especially in strengthening the current infrastructure. And pave the way for innovative solutions that will enable us to achieve His Highness Sheikh Mohammed bin Rashid Al Maktoum's ambitious vision for the creative sector, which is to establish the emirate's position as a leading cultural and creative center on the international cultural map, and a safe environment that promotes the growth and sustainability of creative activities, which we want to see It will be an essential pillar in supporting our creative economy during the next stage. ”

Her Highness concluded, saying: “I look forward to knowing the extent of the creative sector's readiness to adapt to the current challenges, and I also invite all visionary parties in this field, including creative talents and cultural and governmental institutions, to participate in these fruitful dialogues on a permanent basis, in order to support the sector’s continuity and to discuss ways of cooperation. To move forward towards broader horizons of growth and prosperity ».

Close

This step comes in light of the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to work closely with all components of society, to overcome the exceptional situation imposed by the crisis of "Covid-19", and in support of the efforts of the Dubai government, The aim is to limit the repercussions of this global crisis and keep it at its lowest levels, and to confirm the continuation of the development process by strengthening the ability of all components of the work system to rise to the level of challenges, and even overcome and overcome them, within a framework of complementarity of ideas and efforts, to achieve the desired goals within the various development strategies for the various operating sectors In the emirate.

During the visit, His Highness Sheikha Latifa bint Mohammed met with a number of emerging entrepreneurs specializing in the sector, and discussed with them the current situation in light of the implications of the great challenge that has swept the world since the beginning of this year, and the effects it has left in the field of design in the emirate, where Her Highness was keen to listen For their ideas and perceptions about the requirements of the current stage and the next period, and what can be done to enhance the creative scene, and confirms the ability of all its elements to continue their roles, in enriching it with more distinguished creations of the diversity of their forms and shapes.

President of Dubai Culture Authority:

• "Dialogue paves the way for innovative solutions that enable us to realize our ambitious vision for the cultural and creative sector."

• «Happy to see the spirit of challenge with everyone to overcome this exceptional phase, and proud of the flexibility of the sector and its determination to continue the process of creativity».

• “I invite all the main parties, including creative talents, cultural and governmental institutions, to participate in these fruitful dialogues.”

Activity recovery

The discussion session, which Her Highness attended, included a number of innovators and emerging entrepreneurs in the local design sector, including: Al-Joud Lootah, Kholoud Sharafi, Aya Al-Bitar, Khaled Al-Shafar, Abdullah Al-Mulla, and Ammar Kalou. The cultural and creative sector in Dubai began to regain its activity similar to the rest of the sectors, as cultural and creative sites all over the emirate opened their doors to visitors, and creative people and artists began deliberately resuming their work and activities and communicating with the public, while the UAE gradually began to welcome again tourists and visitors from separate regions Around the world, according to a set of preventive conditions and measures that guarantee the safety of everyone.

Opening

Today, the emirate is witnessing the opening of all museums, libraries and cultural landmarks, including Alserkal Avenue, Art Jameel Center, Dubai Design District (d3) and the Dubai International Financial Center, in conjunction with the announcement of more cultural activities in the emirate, during the coming periods, which are from Most notably, the Dubai Design Week, to be held in November 2020.

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