Pinch zoo in Corona The support goods are unexpectedly popular Saitama July 21 14:20
The zoo in Miyashiro-machi, Saitama Prefecture, which had been closed for three months due to the influence of the new coronavirus, sold newly designed T-shirts and other items as support goods in an effort to cover the cost of feeding animals The sales have surpassed that of the above, and the circle of support is expanding.
Tobu Zoological Park, located in Miyashiro, Saitama Prefecture, breeds 1200 animals, including 120 species of white tigers and elephants, and is one of the largest zoos in Japan with 1.2 million visitors each year.
However, the fact is that the new coronavirus has forced temporary closures for about three months, including spring breaks and long holidays, and lost about one-third of annual sales.
Profitability has dropped sharply, and what has been a source of concern is how to secure an animal feed fee of 45 million yen per year, or 120,000 yen per day.
Therefore, at the zoo, we decided to sell original T-shirts and eco bags as support goods.
The newly designed support goods are illustrated with an illustration of the amount of food that animals eat in a day, such as 90 kg of elephants and 500 grams of penguins.
When I started selling through the official website in the middle of last month, the sales amounted to 13 million yen in just one month, which is much higher than expected.
Hidehiro Onishi, the section manager of the Tobu Zoological Park, said, "At the beginning of the sale, I thought "I wouldn't be able to save up to 1 million yen." I feel encouraged and we are encouraged."
At Tobu Zoological Park, some events such as animal parades have been cancelled in order to avoid so-called "3 denseness", but recently it is said that the number of customers has recovered to about 80% of the same period last year. ..