Today, the 23rd edition of Dubai Summer Surprises kicks off, offering seven weeks of discounts and promotions at most of the malls and entertainment destinations in Dubai until August 29.

“The Dubai Summer Surprises annually provides shoppers inside and outside the UAE with an amazing experience full of promotions, raffles, events and unique experiences,” said Ahmed Al Khaja, Executive Director of Dubai Festival and Retail. The event also has a special place among the residents of Dubai and its visitors, as it succeeded in enhancing its position as one of the most anticipated events in Dubai, in addition to the vitality that it gives to all parts of the city annually, to provide families and friends, visitors and residents, an enjoyable summer season.

Dubai hosts more than 30 influential people in social media platforms, roaming the mall, looking for promotions on various products, including clothes, household items, accessories and cosmetics, as they will show the best deals for the current year. Shopping lovers can follow these characters on social media platforms, to see the best promotions offered by Dubai during the festival period.

in the fresh air

The Point, the leading destination for outdoor dining and shopping experiences on The Palm Jumeirah, which features distinctive views of the Atlantis Hotel, will host three evenings of fireworks and food shows, among a group of its most famous restaurants, as the sky is adorned with fireworks shows daily in 8:30 pm, starting from the 16th to the 18th of July.

As for visitors of the "Nakheel Mall" on the Palm Jumeirah island, they can enjoy distinctive artistic performances during the shopping trip, as the center hosts a group of the best international talents at the "Dreams" exhibition, which is held in cooperation with the Serkal Cultural Foundation.

Family shoppers can enjoy the temporary "Rayb" market in the "Nakheel Mall" with a selection of local products, on Fridays and Saturdays during the event, as the market will start from 10 am to 7 pm during weekends, as it will provide products from about 20 A local small and medium business that includes fashion, art, jewelry, household items, food, and more.

The surprise event is for children of all ages with many direct entertainment when they visit the most famous shopping malls in Dubai, as many talents meet to offer a range of games, songs and comedy shows.

Yoga and lovable game

The "Yoga at the Top of the Tower" event is an ideal choice for fitness and high-ups, as they can enjoy a unique training session on the "At the Top" platform in Burj Khalifa. The event - which is organized three times a week for about 24 yoga enthusiasts - can enjoy early morning looks from seven in the morning.

The popular Yalla DSS game will return during this session of Dubai Summer Surprises, with a new suit to allow players to complete three challenges that bear the spirit of Dubai via the Internet, or visit one of the sites specifically designed for this event in (Mall of the Emirates, City Center Deira, City Center Mirdif and Dubai Outlet Mall) Nakheel Mall, Ibn Battuta Mall, Mercato Mall and Dubai Festival City).

The event will run from July 16 until August 29, as players can win shopping vouchers for each stage they complete. "Amazing" will participate this year and help the contestants to overcome difficult challenges and win great prizes.

Promotional offers

Today, visitors to shopping centers can enjoy 12-hour discounts, from 10 am to 10 pm at all shopping centers in the Al-Futtaim Group in Dubai. Visitors can also get discounts ranging from 25 to 90% on a group of products, as visitors who spend 300 dirhams will receive a draw to win a million points from the Sher Rewards Program within 12 hours, which can be spent in the shopping centers of the Al-Futtaim Group.

The daily surprises during the new session of Dubai Summer Surprises also return to present a wide range of one-day offers in major stores in the commercial centers in Dubai. The name of the store will be announced 24 hours ago, and the offer will be available once per day.

The "Festival Market" in Dubai Festival City Mall and Dubai Festival Plaza will provide visitors with discounts of 50 to 90% on a wide range of products.

Accommodation offers

During the Dubai summer surprises, a group of the most famous hotels and luxury destinations will offer accommodation experiences at affordable prices, in addition to a bunch of offers on the rooms, including food and beverage packages, spa offers and fun family experiences.

Foods

Cooking enthusiasts can develop their skills through the cooking education sessions, which are provided by a group of the best chefs in Dubai, as cooking sessions start in a series of 10 lessons this month, to provide beginner chefs with an ideal opportunity to benefit from the best experiences in this field.

The event has a special place for Dubai residents and visitors.

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An influential person in the communication platforms roams the mall, looking for promotions on various products.

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