Zaki Anwar Nusseibeh, Minister of State confirmed that the associates of the Dubai Business Partners Program are cultural ambassadors for the UAE, indicating that the program enhances bridges and friendships between Dubai and the world.
This came on the sidelines of a lecture given yesterday by Zaki Nusseibeh, remotely, in the field of cultural diplomacy, to 27 associates of the Business Partners Program in Dubai, which was established under the patronage of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister and Ruler of Dubai.
During the virtual session, the affiliates of the Business Partners Program in Dubai got acquainted with the path of Zaki Nusseibeh, and he worked during the first years as a translator and advisor to the late Sheikh Zayed bin Sultan Al Nahyan, may God rest his soul.
The lecturer shed light on the important role of culture in the federation of the Emirates, how Sheikh Zayed’s leadership was formed in the Emirates, and the status of the state today.
Zaki Nusseibeh also spoke of his great passion for cultural diplomacy, which differs and complements public diplomacy. As the primary official for the Public and Cultural Diplomacy Office, he described the role of the office and its current projects, and the ways in which culture is used to enhance the UAE's agenda abroad and enhance its public image of a tolerant and culturally focused society. In a statement after the session, Zaki Nusseibeh said: “It was a pleasure to hear from the partners about their success in enhancing their careers within the Emirates, during the beginning of their international career.” He added, “They have become cultural ambassadors for the UAE for life, as their genetic genetics have become effective, enhancing bridges and friendships between Dubai, the Emirates and the world. Here they are learning to spread the global message of tolerance required in the post-world (Covid 19).” It is noteworthy that the business partners program in Dubai, which is managed by the company "Falcon and Partners", includes in its sixth edition 27 partners from the UAE, China, the United States and eight other countries, and has a group of graduates exceeding 150 international ambassadors from 17 countries. Partners between the ages of 21 and 26 begin their careers in Dubai, work to solve complex consulting problems, and experience a deep immersion in the listed institutions in Dubai, then they become the ambassadors of Dubai and the Emirates, telling the story of Dubai to their current and future global network.
The lecturer highlighted the important role of culture in the Emirates Federation.
The ambassadors of the program ranged between 21 and 26 years old.