The world of influencers, a world that makes you dream?

ISSOUF SANOGO / AFP

By: Kpénahi Traoré Follow

Gaming influencers for video games, beauty, sports, fashion influencers or travel influencers ... in short, there are some in almost all areas of activity.

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You have undoubtedly seen one of these videos in which the qualities of certain products are praised, or a lifestyle is put forward. Videos that make you want to be part of this world. Most of the time, these influencers are young people who become role models for other young people.

The life of influencer fascinates nowadays, probably because of the perfect life shown on social networks. There is also the fact that influencers would make a lot of money and other benefits from their collaborations with brands. In Europe, an influencer would earn between 1,800 and 3,000 euros per month, excluding benefits in kind, depending on their status, expenses and sector of activity ...

What about in Africa? Can we make a living from this activity? Who are your favorite influencers?

The world of influence, a world that makes you dream? We talk about it today in So what do we say?

Guest:

Karelle Vignon-Vullierme , food blogger and influencer.

Initiative of the week:

Lamine Diao , president and founder of the community organization NYLA-Senegal, the network of young leaders in Africa.

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