On the 24th of last month, the action movie 'Extraction' was released on the online viewing service 'Netflix'. This is about Hollywood actor Chris Hemsworth playing a role as a mercenary from a special forces to rescue a teenage boy kidnapped in Dhaka, Bangladesh. Chris Hemsworth's uncle.
As it was Netflix's original, it was released only to Netflix without opening the theater. The reactions of domestic and foreign action movie fans are hot. There are already expectations for the sequel. If Corona 19 becomes silent, it will be produced around the next year, and it is even analyzed that it will be released by 2022.
However, today we are going to look at the process of Netflix participating in the planning and production of this film rather than shooting one take. In the case of the recent Korean movie 'Time of Hunting', Netflix decided to purchase it after the work was completed. However, the negotiations began at the previous stage. I looked at the process.
It was Anthony Russo and Brother Joe Russo who first planned this film. These are the characters who made numerous Marvel movies, such as The Avengers: The End Game. His younger brother, Joe Rousseau, was thinking about the story of 'Extraction' for more than 10 years. In 2014, along with famous cartoonist & Parks, he first published a comic book. This is the movie's original Ciudad (Ciudad / image below). In the Netflix movie, the location of the rescue operation is in Dhaka, Bangladesh, but in the comic book it is Ciudad, the city of Paraguay.
In order to reduce production costs, most of the regions, particularly Indian star actors, were hired outside of Hemsworth. Much of the filming was done in India. That's why it is said that the extraction is actually targeting the Indian market. Online viewing services are booming in India thanks to cheap data rates. Netflix is fiercely competing with Hulu for cheap subscription fees and Amazon Prime, which has secured many Indian films.
① Select investment films based on subscribers' big data, but make use of the popularity of production packages such as directors and actors.
② The original work that can be quickly progressed within 2 years from planning-script-shooting-post-production.
③ Choose a method that fills the content of a language or genre that Netflix lacks.
※ Drama investment standards may be different.
Netflix is more interested in drama in our country. However, it is expected that interest in movies will increase in the future. If a good screenplay or webtoon based on the current movie market is selected, it seems that Netflix will be released within 2 years, or about 2022. Personally, I think our orthodox historical drama can be selected from the standard. This is because our historical dramas are popular in Asian markets such as Japan, but the content is insufficient. What are your expectations?