Have you encountered a manager who focuses on enforcing order in the workplace and focusing only on achieving results, using the method of reward and punishment frequently, which is approached by employees who do well, and does not care about those underperforming, it is assumed that employees have the motivation and motivation to work, and therefore does not concern him with the process of motivation and encouragement , All that cares about numbers and completion rates. He is always inclined to issue orders and instructions and does not accept discussion. The only way to deal with him and prevent his punishment is to accomplish tasks as soon as he obeys orders. This type of leader is called a transactional leader, and follows the transactional leadership model, a method that reverses the transformative leadership style of last week's article.
Is this model good or not? The typical answer is that the model cannot be judged alone without taking into account the context and work environment. Each model is suitable for the environment, conditions and culture and not the other, and the model of conducting transactions during crises and in military institutions and large companies, for example, HP is one of the most applied companies This model, surprised to learn that «Bill Gates», the founder of «Microsoft», mainly apply this model, although sometimes uses the model of transformational leadership as well, and one of the most famous leaders who famous for the adoption of this model Major General Staff of the Norman Schwarzkopf war, Who led the operations in the War of the Storm Behind and served under his command tens of thousands of soldiers (according to the University of St. Thomas) site, as well as American football coach months Vince Lombardi, who won five championships, which was named the Super Bowl Cup, the most important sporting event in the United States of America.
The most important characteristic of this style of leadership is the focus on short-term goals, and a keen interest in policies and procedures, and insist on adherence to the procedures, does not accept change and does not favor the other opinion very much. One of the most important advantages of that leader is to reward high performers, give very clear instructions without ambiguity, and the ability to accomplish goals quickly, and the ways of reward and punishment are clear and known to all, the drawbacks of that leader is to pay attention to material incentives only without moral incentives, and there is no room for innovation and creativity Goals are specific and should be implemented only, not rewarding or appreciating personal initiatives. Understanding the attributes and style of the leader with whom we work helps to adapt to the work environment, thus avoiding frustration, and of course it is always better to mix different types of leadership according to the work environment.
• The model cannot be judged alone without taking into account the context and working environment.
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