According to RIA Novosti, the iPhone 8 and 8 Plus models released in 2017 with 64 GB of memory at the start of sales cost 57 and 65 thousand rubles, respectively. Currently, their price has dropped to 40 and 45 thousand rubles.
In addition, Apple has reduced prices for the released in 2018 iPhone XR c 64 GB of permanent memory.
If at the beginning of sales it cost 65 thousand rubles, now it can be purchased on the official website of the company for 50 thousand rubles.
Previously, Apple introduced smartphones iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max.
Their cost in Russia will be from 59,990 rubles.
Expert Ilya Korneichuk commented on the Nation News presentation of Apple.
In May, the company for the ninth consecutive time topped the ranking of the most expensive global brands according to Forbes magazine.