“From administration to private sector initiative” New strategy decision to strengthen Cool Japan transmission September 3 11:46

In order to disseminate Japan's unique culture called “Cool Japan”, such as anime and Japanese food, to the wider world, the government has made the transition from administrative leadership to the private sector, such as networking individuals and organizations that have the ability to communicate. I decided on a new strategy I wanted to aim for.

The government is reviewing the “Cool Japan Strategy” that was compiled four years ago to strengthen the dissemination of Japanese culture such as manga, anime, and Japanese food overseas, and was held at the Prime Minister's Office on the 3rd. A new strategy was decided at a meeting of the Intellectual Property Strategy Headquarters.

According to it, aiming to shift from the government-led to the private-sector, networking individuals and organizations that have the power to transmit, and soliciting opinions from prominent foreigners and reflecting them in measures The

It also includes sharing data that analyzes the interests of foreigners so that local governments and local companies can easily work on them, and considering future status of residence in order to encourage foreigners to stay longer. The

At the meeting, Prime Minister Abe said, “We need to take advantage of the world's attention, such as the Rugby World Cup and the Tokyo Olympics and Paralympics. It was.