HALA, China, a joint venture between Maras and Dubai Holding, launched the Dubai Fashion Days, a new event that will focus on fashion and fashion, highlighting talent from the Middle East and China; over eight days from November 21 to 28 Next.
"We are delighted to launch the first edition of the Dubai Fashion Week at City Walk and the Dubai Design District, which is in line with the strategy of the initiative to develop existing events and explore opportunities to enhance common economic benefits in trade," said Sheikh Majid Al Mualla, Chairman of Hala, China. Tourism and investment ».
"We have worked hard to bring together industry and fashion professionals to launch a world-class event that will have a positive impact on the industry, thanks to the opportunities offered by its destinations and in the digital world. We are confident that the rich program of Dubai Fashion Week events will enable Chinese brands to explore the Dubai market, increase its openness to the global market and provide an opportunity for UAE designers to get in touch with experts and industry professionals in China. "
The Dubai Fashion Days allow designers in Dubai to access the sources of fabrics and essential materials needed for their creations, communicate with factories in China, showcase the creative talents of Chinese designers and showcase their contributions to the world of fashion. The event will also provide an opportunity for networking between designers in both countries and exchange of experience and best practices in fashion.
Dubai Fashion Days offers a wide range of events and activities to the public, including an eight-day textile trade fair at the Dubai Design District, with about 20 exhibitors from China working in the field of textiles, design accessories and accessories. And workshops supervised by experts in the world of design and fashion.
"The Dubai Fashion Days benefit from the talents of fashion designers in launching an event that highlights China's contribution to the fashion sector globally," said Mohammed Saeed Al Shehhi, CEO of Dubai Design District. The dialogue sessions in the Dubai Design District seek to increase awareness and stimulate innovation. "
"With Dubai Fashion Days being hosted, we are looking forward to launching a series of shows at City Walk, the modern and open-air destination," said Marina Yacoub, CEO of Maras Mall. This initiative will contribute to stimulating and stimulating design and fashion in China and the UAE. "
The Hala China initiative was launched in July to promote trade, investment and cultural exchanges between Dubai and China. The initiative was successful in setting up the first Chinese Film Week in Dubai earlier this month.
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Which will last for eight days.