New consumers increasingly favor dealcoholized wines. This type of drinks is gaining ground and being exported to Africa.
According to Wine Paris & Vinexpo Paris, the global market for alcohol-free products will exceed $11 billion in 2022. 44% of deal alcoholized wine consumers are between 18 and 25 years old. France, Germany, Finland and the Netherlands are leading the demand. But also Norway and the United States, large consumers of low-alcohol wines. New concepts of alcohol- free bars are emerging in Europe and around the world.