With its rich culture, beautiful scenery and tempting cuisine, Urumqi is attracting more and more tourists to come to celebrate the New Year. From January 1st to February 29th, "Take the subway to visit the Bazaar and enjoy great value food exclusive month" event.

Visitors can check in and pray at People’s Park. In 2024, the Pearl Flower and Spring Festival Flower Market will open. The New Year Lantern Exhibition "Plum Blossoms Announce Spring" is held at the West Bridge.