Ningxia's spicy food is gradually "out of the circle": some restaurants sell hundreds of packages a day. With the help of social media, Ningxia spicy food has shot to the front of the hot search list, attracting foreign tourists to check in.

Ningxia Department of Culture and Tourism has launched 6 latest preferential policies, including "guiding scenic spots to introduce spicy food and other specialties", "free discounts on scenic spot tickets", "multi-day tour discounts with one ticket", "extending the tour time of scenic spots", etc.