The media system has deprived Western peoples of knowledge about the countries of the South. The media has built a negative stereotype that raises fear so that America can control its attitudes towards those countries.

"Negative news" is a tool to subjugate peoples, whether in the north or the south, no one likes to live with painful experiences. The South is ignored or reduced, as is the case in Turkey, Malaysia, Singapore, which are subject to media dependency and inferiority complex. The world is facing a dominant media system that presents the world with an American perspective by controlling the news industry.