Völkl and TechnoAlpin find new growth markets in the Far East. Climate change is forcing them to look to new markets far away from the Alps.

The season is getting shorter and shorter in many European ski areas. Europe's champions like Völ Kl and TechnaAlpin are moving east. With the right manager subscription, you can read more with manager+ and Harvard Business manager+ in the app. All items in the manager app for just €24.99 per month. Can be canceled at any time.