Joko Winterscheidt shot a sustainability program for the corporate monster Amazon - and knows that he can only do everything wrong. The Amazon Prime series is a show with built-in self-flagellation: Joko plays Joko and licks his teeth confident of victory - only to be epically ashamed and grieved afterwards.
One is asked to laugh at how the self-proclaimed eco-hero gets a bloody nose in ever new ways. The host plays the start-up cheerleader, but in the end he consistently opens up the cost-benefit calculation of green engineering.