Sima Hong, Vice Mayor of Beijing: New consumption spurred by the Internet and digital technology has become a new driving force for economic development. In 2023, Beijing will achieve online retail sales of 545.8 billion yuan, accounting for 40% of total retail sales, 10 percentage points higher than the national level.

A total of more than 300 new consumer brands have been cultivated. More than 3,000 business, cultural, tourism and sports consumption activities are held every year in Beijing.