Faced with a regional boycott campaign, McDonald's buys all its franchises in Israel. The world leader in fast food is regaining control as it faces a boycott campaign in the region.
More than 90% of its restaurants around the world are managed by franchisees. In Israel, it was the Alonyal Limited group that had made the brand with the yellow arches prosper for more than three decades. the Middle East and North Africa (MENA) is RFI's weekly, offbeat look at what's happening in the world of international business.