Shopping for new year goods through live e-commerce is becoming a "ritual" for "Generation Z" In addition to traditional New Year's goods such as fruits and nuts, there are also "new and top-notch" products such as gold jewelry, outdoor shoes and clothing. Chinese officials have also launched an online New Year’s goods festival.
The sales of an Ecuadorian prawn exceeded 64 million yuan. Northeast rice, Inner Mongolia beef and mutton, Cantonese sausage, Sichuan and Chongqing hot pot base, etc. are all hot-selling products.