BBVA has launched a new card with which it intends to lead the revolution in digital banking that has accelerated the coronavirus pandemic.
Under the name of 'Aqua', the entity chaired by
Carlos Torres
launches a new card format without number, expiration date or CVV focused on mobile payment.
It will be digital, although with the possibility of making it physical without cost using recycled plastics, and it will entail the verification of payments through the bank's app to reinforce the security of the transactions.
The bank hopes that one million of its clients will switch to Aqua in a period of two years, although it will continue to market its range of classic cards.
BBVA's movement is part of the constant and rapid growth that mobile payments are experiencing, which already accounts for 12% of the card uses registered by the group in Spain.
The bank will deliver one of the new cards to anyone who becomes a customer of the entity through digital channels (app or website) on understanding that this market niche is more prone to the use of new technologies.
These are mostly young profiles, although the pandemic has accelerated the interaction of the elderly with the group through the 'online' and two thirds of its users in the country are already considered digital.
The service will be free for customers linked to the bank, while the rest will have to pay
35 euros
for debit cards and
43 euros
in the case of credit cards.
The director of business development in Spain,
Gonzalo Rodríguez,
explained in a presentation of the product that one of the bank's objectives is to reinforce security in the use of cards.
To do this, the card will force the verification of purchases in the entity's app and will generate dynamic CVVs for a single use.
In the case of payment services such as Apple Pay, it will only be necessary to enter it once.
The card also affects another of the great concerns that the internet has brought with it: the transfer of data to third parties.
The bank will allow its customers to know who has their card details (businesses, streaming services ...) and to be able to delete them with a single 'click'.
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