Europe 1 with AFP 5:32 p.m., April 3, 2024, modified at 5:33 p.m., April 3, 2024
Like every year, the international firm Kearney has published its annual barometer on the economic attractiveness of different countries. While France ranked sixth, it is the United States which dominates this ranking, while Canada and China complete the podium.
France is the sixth country in the world in terms of attractiveness for foreign investors, the international firm Kearney revealed on Wednesday in an annual barometer, highlighting fiscal and regulatory stability in the country. This is the fourth year in a row that France has placed sixth in this barometer of the strategy consulting firm, ahead of this year by the United States (at the top of the ranking for twelve years), followed by Canada, China ( in seventh place last year), the United Kingdom (which moved up one place) and Germany (which lost one place).
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Transparency and absence of corruption
“France remains an eminently eligible country to invest consistently,” Nicolas Lioliakis, partner at Kearney and member of the Global Business Policy Council think tank, commented to AFP. France displays good results in regulatory and tax matters, political stability, importance given to entrepreneurship and the educational pool, highlighted Nicolas Lioliakis. In addition, the study shows that France is doing well in terms of transparency and absence of corruption, two of the priority criteria cited by the investors interviewed.
To develop this barometer, which has existed for twenty-seven years, the Kearney firm questioned 516 business leaders in thirty countries around the world regarding their investment intentions over a three-year horizon. At the top of the ranking, unsurprisingly, the United States is particularly benefiting this year from the establishment of subsidies and tax incentives for companies investing in future projects in the country, the Inflation Reduction Act (IRA). .
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A government priority
Since his accession to the Élysée, President Emmanuel Macron has made French attractiveness for foreign investors a priority, by implementing reforms aimed at encouraging their establishment. The context of Brexit has also made it possible to make the French market more competitive, particularly in the financial field, a subject which is the subject of a bill adopted on Wednesday in the Finance Committee of the National Assembly.
Particularly highlighted by the government each year, because it has placed France in first place for four years, the EY firm's annual barometer on economic attractiveness in Europe is expected on May 2, shortly before the annual Choose France summit on May 13, annual government high mass during which foreign leaders announce investment projects.